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New research reveals consumer confidence as key for health and wellness brands
Leigh Lavery: 'This work underscores the importance of reframing confidence as the most valuable asset for brands in the health and wellness sector.'
by Natasha Lee – Feb 25, 2025
Media Roundup: Murdoch v Murdoch, Ita fires back, Stanton's CoStar meet, NRL's media revolution and Gascón's Oscars comeback
See the top industry stories trending today.
by Natasha Lee – Feb 25, 2025
More data, more confusion? It’s time to figure out what’s going on with measurement
A perfect storm of factors has led to this untenable landscape of measurement complexity.
by Ben McCallum – Feb 25, 2025
NOVA Entertainment unveils exclusive Nova's Red Room event with CYRIL
Brendan Taylor: 'This is one performance you won't want to miss!'
by Natasha Lee – Feb 24, 2025
Snap launches tiered brand suitability solutions for advertisers
Snapchat has also integrated third-party brand safety solutions for post-campaign reporting, working with third-party measurement partners.
by Alisha Buaya – Feb 24, 2025
Coca-Cola revives 'Wanta Fanta' campaign ahead of Lemon flavour
Kate Miller: 'We’re constantly driving product innovation and are confident Fanta Lemon will deliver.'
by Alisha Buaya – Feb 24, 2025
WBITVP Australia appoints new head of format sales
Michael Brooks: 'We are thrilled to welcome James back to WBITVP Australia.'
by Natasha Lee – Feb 24, 2025
Box office: Bridget Jones claims the crown from Captain America
This weekend, the Australian box office made $10.14m.
by Alisha Buaya – Feb 24, 2025
Cathy O’Connor on AI, growth, and oOh!media’s 14% revenue jump in early 2025
Cathy O'Connor: 'We want to develop new assets and get them in the ground - because that brings growth for the business.'
by Natasha Lee – Feb 24, 2025
TEG Sport’s global expansion: Bringing the world's biggest teams to new markets
Geoff Jones: 'We’ll have a very active schedule of football games in July and August this year.'
by Frances Sheen – Feb 24, 2025
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