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TV Ratings Monday 20 October: The Golden Bachelor launch draws 1.9m reach, leads younger demos
TV Ratings

TV Ratings Monday 20 October: The Golden Bachelor launch draws 1.9m reach, leads younger demos

The Golden Bachelor premiered strongly on Nine, reaching 1.9 million viewers nationally and topping the 25–54 and 16–39 demos. News bulletins dominated overall.

by MediaweekOct 21, 2025

Turns out Aussies will visit just about anywhere to get their doomscrolling fix
Data

Turns out Aussies will visit just about anywhere to get their doomscrolling fix

It's even leading many of us to sacrifice sleep, hobbies, and real-world connection.

by Natasha LeeOct 21, 2025

Tonic promotes Georgia Coleman to managing director amid trans-Tasman growth
Agency News

Tonic promotes Georgia Coleman to managing director amid trans-Tasman growth

Tonic Communications has promoted Georgia Coleman to managing director as the agency expands its operations across Australia and New Zealand.

by MediaweekOct 21, 2025

Webjet unveils bold brand transformation to become Australasia's go-to travel companion
Creative

Webjet unveils bold brand transformation to become Australasia's go-to travel companion

It's backed by a bold new identity, refreshed media strategy, and expanded product offering.

by Natasha LeeOct 21, 2025

Knobby is delivering the dream world we were promised where all underpants are NFC enabled
Marketing

Knobby is delivering the dream world we were promised where all underpants are NFC enabled

Rapidly-expanding DTC underpants manufacturer Knobby is pushing beyond social media sales platforms to have serious real world impact.

by Dan BarrettOct 21, 2025

Aussie sports fans spend more time engaging with content than live games
Sports

Aussie sports fans spend more time engaging with content than live games

The study highlights four new arenas of fan engagement and three emerging fan tribes shaping the future of sports marketing.

by Natasha LeeOct 21, 2025

AiMCO launches landmark guide for child and family influencers
Marketing

AiMCO launches landmark guide for child and family influencers

The Australian Influencer Marketing Council has released an industry-first information sheet outlining best practice for brands, agencies and creators working with child and family influencers.

by MediaweekOct 21, 2025

Townsville launches biggest tourism push with dentsu Queensland
Agency News

Townsville launches biggest tourism push with dentsu Queensland

Townsville Enterprise has unveiled its largest-ever tourism campaign, a 12-month program developed with dentsu Queensland and supported by state, federal, and local government partners.

by MediaweekOct 21, 2025

Initiative named media agency of record for Ear Science Institute Australia
Agency News

Initiative named media agency of record for Ear Science Institute Australia

Following a competitive pitch, Initiative has been appointed media agency of record for Ear Science Institute Australia, managing strategy, planning and buying across WA and NSW.

by MediaweekOct 21, 2025

Quantcast bolsters ANZ and APAC growth with new senior sales hires
Agency News

Quantcast bolsters ANZ and APAC growth with new senior sales hires

Quantcast has expanded its ANZ and APAC sales teams with four new senior appointments, signalling its continued investment across the region.

by MediaweekOct 21, 2025

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