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TikTok celebrates Sydney Gay and Lesbian Mardi Gras media partnership with campaign
TikTok will livestream its Mardi Gras Visionary Voices Celebration on Thursday, February 29, from 5:30pm to 8:30pm.
by Mediaweek Admin – Feb 19, 2024
TV Ratings February 18, 2024: Seven speeds up with Bathurst 12hr
MAFS airs second Commitment Ceremony of the year
by Tess Connery – Feb 19, 2024
Dentsu Creative and Love Media launch The Iconic's new brand platform
'Got You Looking' is Dentsu Creative's first major brand campaign for The Iconic.
by Mediaweek Admin – Feb 19, 2024
Thinkerbell picks up Hort Innovation's integrated account
Thinkerbell has won the integrated account - spanning creative, media, PR, and social - following a competitive pitch, Mediaweek can reveal. TBWA previously held the creative, PR, and social account. Atomic 212 was the brand's media agency, appointed in early 2020. This time around, Hort Innovation went to market for a full-service solution.
by Brittney Rigby – Feb 19, 2024
Apple ramps up "Shot on iPhone" brand push with Usher's Super Bowl Halftime Show via TBWA\Media Arts Lab
Since the start of the year Apple has been ramping up its brand films in APAC in response to declining smartphone sales
by Mediaweek Admin – Feb 19, 2024
Guideline SMI to share what's next for Australia's booming Retail Media sector
An exclusive webinar this week will give attendees "a solid starting point for understanding how the media year will play out.”
by Mediaweek Admin – Feb 19, 2024
Binge drops Apples Never Fall trailer ahead of March 14 launch
The series is based on Liane Moriarty’s #1 New York Times bestselling novel
by Mediaweek Admin – Feb 19, 2024
Thinkerbell joins cool water trend with 'Water Can' brand launch
"A fun step into co-ownership of brands and product design for Thinkerbell."
by Mediaweek Admin – Feb 19, 2024
oOh! Media's CY23 Full Year results: Revenue up 7%, driven by billboard growth
oOh! Media has reported its full year results for 2023, headlined by 7% revenue growth to $633.9m and a 10% jump in its statutory net profit after tax (NPAT) to $34.6m.
by Mediaweek Admin – Feb 19, 2024
Nine launches expansion of its travel vertical with 9Travel
The new travel site is a stand-alone site dedicated to travel, as it previously sat in the 9Honey vertical.
by Mediaweek Admin – Feb 19, 2024
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