Robert Irwin crowned Australia’s most popular broadcast personality

Robert Irwin

Hugh Jackman ranked number one on the overall celebrity list.

Network 10’s I’m A Celebrity … Get Me Out Of Here! host Robert Irwin has been named Australia’s most popular broadcast personality in the Australian Talent Index’s 2024 Top Talent Report – before the show has even aired.

Irwin, a relative newcomer to Aussie screens, took out the top broadcast talent spot, eclipsing the last report’s winner – comedian and TV personality Hamish Blake – in his debut appearance on the list.

Alongside his top broadcast position, Irwin was also voted number one broadcast talent by women and was considered the celebrity who gives the most back to the community, according to the Index. 

Irwin said: “I’m so excited to be honoured with the top spot in broadcast in this year’s Top Talent Report. Having an even greater platform to share my family’s message of conservation means the world to me.”

Hugh Jackman ranked number one on the overall celebrity list, alongside Chris Hemsworth, Nicole Kidman, and Margot Robbie. 

Robert Irwin

The Top Talent Report showcases the latest findings of the Australian Talent Index – a talent measurement system that gauges consumers’ awareness, attitudes, and sentiments towards a range of Australian talent, including celebrities, actors, broadcasters, sports stars, and politicians. 

The Talent Index is calculated by subtracting the proportion of people who disliked a personality from those who liked or loved them, giving each a score ranging from -100 (universally disliked) to +100 (universally liked).

Robert Irwin

Most trusted

Long-time Better Homes & Gardens presenter Graham Ross and 60 Minutes report Liz Hayes were considered Australia’s most trusted broadcasters, followed by Cherie Barber and Nine News presenter Peter Overton.

Best Awareness

In terms of awareness among Australians, singer and The Voice coach Guy Sebastian topped the list.

Most authentic

Comedian, writer, actor and host of Thank God You’re Here Celia Pacquola was considered to be the most authentic. 

Most likeable

When it came to likeability, comedian Shane Jacobsen took out the top spot.

Most controversial

KIIS FM radio host Kyle Sandilands was considered Australia’s most controversial broadcaster, followed by shock jock Alan Jones on 2GB.

Most Entertaining 

Australian comedian, radio and television presenter and writer Sam Pang, topped the most entertaining list. 

Most relatable

KIIS FM radio host, Mitch Churi, who recently shared his weight loss journey to shed 40 kgs, was named most relatable.

Breakfast TV and radio – most likeable

Today Show presenter Sarah Abo was deemed the most likeable broadcaster, while The Fox radio host Fifi Box was dubbed the most likeable radio personality.

TV news and current affairs – most trustworthy

Nine’s Peter Overton and Liz Hayes were considered the most trustworthy broadcasters.

To Top