‘One family, across two coasts’: Perth Bears unveil logo ahead of NRL debut

Designed by longtime North Sydney Bears supporter Dave Carnovale.

The Perth Bears have unveiled their logo for their inaugural NRL season in 2027, designed by longtime North Sydney Bears supporter and graphic designer Dave Carnovale.

Perth Bears CEO Anthony De Ceglie said the logo paid homage and respect to the North Sydney Bears while embracing the club’s future in Western Australia.

“The Perth Bears are the most exciting story in Australian sport and we have taken our time to make sure we get this right,” he said.

“The Perth Bears are a new club; but that will never change the fact that the birthplace and spiritual home of the ‘Bears’ in rugby league will always be North Sydney.”

Perth Bears head coach Mal Meninga said the club is one family, across two coasts.

“This Bear honours the proud history of the Bears while embracing the energy of Western Australia,” he said.

Carnovale said seeing his design become the club’s official emblem was a huge honour.

“They are heading into such an exciting new chapter in Perth, just as the NRL is going global and I’m looking forward to seeing my sons recognise ‘daddy’s drawing’ out in the world,” he said.

The logo has the support of North Sydney Bears legends Greg Florimo and Billy Moore.

“Great legacies do not disappear, they evolve and I am so excited to see our North Sydney Bear reimagined in WA,” Florimo said.

Moore added that the Bear “represents every player, every supporter, every moment that shaped the Bears.

“It respects where we’ve come from and proudly shows where we’re going,” he said.

Perth Bears chairman Ben Morton said the excitement in Western Australia about entering the NRL was electric.

“The Perth Bears are a new club but not without history – West Australians get a Western Australian team in the NRL and loyal Bears supporters get the Bears back where they belong in Australia’s greatest sporting competition,” he said.

“The Perth Bears will always honour and respect the history of the Bears in Rugby League and under this new Bear, the Western Australian rugby league community and loyal Bears fans can unite as one in support of the Perth Bears in the NRL.”

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