Meta has announced the launch of the inaugural Meta ANZ Agency Awards, recognising agencies across Australia and New Zealand that deliver creative, media, and strategic outcomes across its platforms.
The awards were unveiled at the Meta Australian Agency Summit and aim to celebrate agency excellence at a time when AI is reshaping the marketing landscape.
Seven award categories announced
Agencies from across Australia and New Zealand are invited to submit entries across seven categories, recognising innovation, strategy and performance.
The categories include Performance Powerhouse, Full Funnel Excellence, Reel Impact, Creator-Led Growth, Tech Enabled Growth, Measurement & Advanced Analytics, and Planner of the Year.
The awards aim to recognise agencies that are using Meta’s tools and platforms to drive measurable business outcomes and deliver innovative campaigns.
Entries are open from 4 March 2026 and will close on 18 September 2026, with winners set to be announced in October. The awards are free to enter, and agencies may submit multiple entries.
Recognising a new era of agency innovation
The launch comes as Meta continues to expand its AI-powered creative, measurement and automation tools designed to help agencies deliver stronger results for clients.
Carolyn Bollaci, Meta ANZ Agency Director, said the awards recognise agencies redefining what effective marketing looks like.
“The rules of marketing have changed, and we believe it’s all about resonance, innovation and engaging experiences. There has never been a more important time not only for agencies, but for all of us across the industry to rethink how we define and deliver impact,” Bollaci said.
“The shift is reshaping the standards across Australia and New Zealand for what ‘great’ looks like in our industry. In this moment of transformation, we believe that our success, and the success of our shared clients, depends on great work, done differently.
“The ANZ Meta Agency Awards are designed to recognise the teams and individuals who are setting a new benchmark that is bold, strategic and delivering real impact. As a long-term partner to agencies across Australia and New Zealand, we’re committed to championing the work that is raising the bar.”
The awards will be judged by a panel of Meta representatives and external industry leaders, with winning agencies given the opportunity to showcase their work to the wider industry.
Top Image: Meta