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LiSTNR unveils AdTech Hub, adtech suite for agencies and brands
Seb Rennie: "It is a game-changer for the audio industry, business owners, marketers and media agencies.”
by Mediaweek Admin – Mar 8, 2024
Escape launches dedicated commerce content destination, Escape Deals
Escape has a cross-platform audience of 4.016 million.
by Mediaweek Admin – Mar 8, 2024
Kayo’s Cate Hefele on the streamers’ strategy to retain sports subscribers
Hefele: "We are constantly asking ourselves, OK, we have these rights. How do we maximise them?”
by Danielle Long – Mar 7, 2024
Roundup: Antoinette Lattouf on Abbie Chatfield, Rooster Teeth shut down, Calvin Klein’s FKA twigs ad
Shane Drumgold, Microsoft, Meta, SBS, Jase and Lauren, Celebrity documentaries
by Mediaweek Admin – Mar 7, 2024
Foxtel Media launches the Video Futures Collective, a think-tank championing streaming and digital video
Initial members include Foxtel Media, YouTube, Samsung Ads, Disney Advertising and SBS
by Mediaweek Admin – Mar 6, 2024
Entertainment site Chattr passes 440,000 users in February
The entertainment news site has appointed Anita Anabel as editor.
by Mediaweek Admin – Mar 6, 2024
VW marketer Julie Scarff departs after 11 years
"I'm not sure what they're doing with the role. I'm not sure whether they're replacing or restructuring."
by Amy Shapiro – Mar 6, 2024
UNGCNA partners with Salterbaxter and Cahoot Learning for anti-greenwashing course in light of ACCC crackdown
Kate Dundas: "It’s critical more marketers build the know-how and confidence needed to engage on ESG topics."
by Mediaweek Admin – Mar 6, 2024
Prime Video and NIDA announce recipients of the 2024 Prime Video Scholarships
The scholarship is aimed to provide opportunities to those that can share diverse voices and stories.
by Mediaweek Admin – Mar 5, 2024
Digital expert slams publishers for seeking "intervention over innovation" after Meta pulls out of media deals
"It has largely been the failure of media publishers to effectively monetise their businesses and build robust business models."
by Alisha Buaya – Mar 5, 2024
Experiences, not products dominate Australian ideals of luxury
News Corp research revealed quality and customer service are stronger purchase drivers than rarity and exclusivity.
by Danielle Long – Mar 5, 2024
Robert Thomson: "Argy-bargy" between Meta and Australian government result of "disappointing" decision
Plus: Facebook should be focussed on its "responsibility to all Australians"
by Mediaweek Admin – Mar 5, 2024
Ori Gold: Why Australia must stand up to the tech titans again
Australia has a chance to solidify its role as a global leader in shaping the dynamics between tech giants and the news industry.
by Mediaweek Admin – Mar 5, 2024
Next of the Best current and future leader awards entries close soon
The awards recognise individuals who demonstrate influence and leadership skills in driving the industry forward.
by Mediaweek Admin – Mar 4, 2024
Seven ramps up sports anti-siphoning lobbying with consumer-facing campaign for digital access
The campaign was created by Seven's in-house creative agency, Red Engine.
by Mediaweek Admin – Mar 4, 2024
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