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Total Video and Tackling MAFS: Seven’s Angus Ross and Kurt Burnette wrap up 2023
Kurt Burnette: "When you have more people watching, you provide more opportunities."
by Tess Connery – Dec 11, 2023
Mediaweek A to Z of 2023: J is for James Warburton as he announces his departure from Seven
Media veteran silent on his next job, but talks about why he’s out next year
by James Manning – Dec 7, 2023
Leonardo.Ai secures AU$47 million funding for generative AI content production platform
JJ Fiasson: "Creators see the power of our platform."
by Mediaweek Admin – Dec 7, 2023
ACMA reports subscription TV spend on Australian drama programs
All seven subscription TV licensees and channel providers met the minimum requirements
by Mediaweek Admin – Dec 7, 2023
Westfield and Lifeblood collaborate to encourage blood donations this Christmas
Chad Mackenzie: "It's actions like this that really make you believe."
by Mediaweek Admin – Dec 7, 2023
Mediaweek’s A to Z of 2023: H is for Holiday Sales
"These pillars of retail events have been superseded by a relative newcomer"
by Toby Harrison and Dan Krigstein – Dec 7, 2023
Yahoo launches Yahoo Blueprint, an AI-powered suite within the DSP
Elizabeth Herbst-Brady: "With Yahoo Blueprint, advertisers always hold the reins."
by Mediaweek Admin – Dec 6, 2023
Kym Middleton named inaugural general manager of Women in Media Australia
The appointment comes after Bobbi Mahlab AM joined the board of directors in September
by Mediaweek Admin – Dec 6, 2023
SMI October 2023: Outdoor sends a strong message as revenue passes pre-Covid levels
‘Chatter about decline in ad market this year is sadly misplaced,’ says SMI’s Jane Ractliffe
by James Manning – Dec 3, 2023
Mediaweek's A to Z of 2023: A is for AI
No Standing's Scott Cleaver: "AI is not a fleeting trend but the bedrock of a new operational norm."
by Mediaweek Admin – Dec 3, 2023
SurfStitch launches "Ready for Everywhere" campaign, embracing new "reductive" brand identity
Sacha Laing: "Not just fashion, but gear for living."
by Mediaweek Admin – Dec 1, 2023
Coca-Cola promotes acts of kindness with global Christmas campaign, "The World Needs More Santas"
Kate Miller: "A celebration of the magic of Christmas."
by Mediaweek Admin – Dec 1, 2023
Paramount ANZ partners with Adairs on PAW Patrol children’s range
The 12-piece range launched this week
by Mediaweek Admin – Dec 1, 2023
In-house agency boom: 78% of marketers work with internal talent
78% of marketers use a hybrid model of both in-house and external agencies.
by Danielle Long – Nov 30, 2023
Same, same, but different: Why does every campaign feel like a John Lewis ad this Christmas?
“A very mixed familiar, sweet, but not very brave or interesting Christmas campaign season”
by Amy Shapiro – Nov 30, 2023
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