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Dave Levett: The dawn of answer engines: How AI is reshaping marketing budgets
Agencies

Dave Levett: The dawn of answer engines: How AI is reshaping marketing budgets

"It is crucial for brands to comprehend the significant impacts looming on the horizon"

by Staff Writer – Nov 22, 2023

Yeastie Boys & VML launch the "Blokequet" to promote positive mental health talk between men
Agencies

Yeastie Boys & VML launch the "Blokequet" to promote positive mental health talk between men

Mike King: "Showing up with a bunch of flowers isn’t the typical thing to do"

by Mediaweek Admin – Nov 22, 2023

RyanCap CEO Simon Ryan shares the reasons behind the sale
Agencies

RyanCap CEO Simon Ryan shares the reasons behind the sale

"The coming together of RyanCap and Labelium is a real opportunity to expand our collective presence, which we will do"

by Alisha Buaya – Nov 22, 2023

Dare Iced Coffee appoints M&C Saatchi to help maintain growth in cluttered market
Agencies

Dare Iced Coffee appoints M&C Saatchi to help maintain growth in cluttered market

Dare Iced Coffee is currently ranked Australia’s number one milk-based beverage brand.

by Mediaweek Admin – Nov 22, 2023

POLY and PHD team up to drive impact and awareness for Lynx Africa
Agencies

POLY and PHD team up to drive impact and awareness for Lynx Africa

The campaign aims to drive, impact and awareness of Lynx Africa across major arterials of Sydney and Melbourne

by Alisha Buaya – Nov 22, 2023

Meeting of the Minds: Claxon's Daniel Willis and Jessica Mirosevich
Agencies

Meeting of the Minds: Claxon's Daniel Willis and Jessica Mirosevich

Willis and Mirosevich share their perspectives, thoughts and opinions

by Alisha Buaya – Nov 21, 2023

Paper Moose launches its first campaign for Mitsubishi Electric
Agencies

Paper Moose launches its first campaign for Mitsubishi Electric

Paper Moose announced it was appointed as the agency of record for Mitsubishi Electric

by Mediaweek Admin – Nov 21, 2023

Golf Australia appoints Assembled Media as its media agency
Agencies

Golf Australia appoints Assembled Media as its media agency

The agency will provide its media expertise to support Golf Australia’s ambition of making the sport more accessible

by Mediaweek Admin – Nov 20, 2023

Jaywing to lead paid media for Future Super
Agencies

Jaywing to lead paid media for Future Super

Rai Campbell: "We have already seen a significant uplift in performance since starting work"

by Mediaweek Admin – Nov 20, 2023

The Media Store wins ZircoDATA search engine marketing account
Agencies

The Media Store wins ZircoDATA search engine marketing account

Daniel Minichiello: "They challenged us to think differently with their search innovation being unparalleled"

by Mediaweek Admin – Nov 20, 2023

Starcom promotes Robert Millett to head of digital in Melbourne
Agencies

Starcom promotes Robert Millett to head of digital in Melbourne

The Publicis Groupe agency also welcomed the appointment of Drew Groves as client service director

by Mediaweek Admin – Nov 20, 2023

RyanCap acquired by french-based Labelium Group
Agencies

RyanCap acquired by french-based Labelium Group

The acquisition gives RyanCap's clients access to globally integrated services.

by Mediaweek Admin – Nov 20, 2023

GroupM and Google launch post-cookie technology readiness program
Digital

GroupM and Google launch post-cookie technology readiness program

Participating clients will get access to the learning program to assess and improve third-party cookie deprecation readiness

by Mediaweek Admin – Nov 17, 2023

AANA celebrates a successful 2023 and unveils initiatives for the year ahead
Agencies

AANA celebrates a successful 2023 and unveils initiatives for the year ahead

Josh Faulks: "We've listened to what our members need and have responded with more opportunities to connect and grow"

by Mediaweek Admin – Nov 17, 2023

News Corp Australia & Today The Brave launch integrated campaign for True North adventure tourism
News

News Corp Australia & Today The Brave launch integrated campaign for True North adventure tourism

Jaimes Leggett: "This campaign will showcase the power of brave and meaningful decisions in driving growth"

by Mediaweek Admin – Nov 17, 2023

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