Latest stories
Atomic 212° acquires media division of KWPX
Barry O’Brien OAM: 'Our agencies have collaborated successfully on several clients in the past, so when the opportunity came up to make KWPX’s media arm part of the Atomic 212° family, we jumped at it.'
by Alisha Buaya – Dec 2, 2024
'When it all comes together, we can do amazing things': Matt Michael on leading Droga5 ANZ after The Monkeys merger
The CEO of Droga5 Australia and New Zealand spoke to Mediaweek about why the merger made sense, The Monkeys' 'phenomenal year' and 'big ambitions' for 2025.
by Alisha Buaya – Dec 2, 2024
Guide Dogs NSW launch Blackout Friday campaign via Keep Left
Blair Kimber: 'We hope this activation sparks conversation among consumers and retailers to ultimately create a more accessible and inclusive world for people with blindness and low vision.'
by Alisha Buaya – Nov 29, 2024
Atomic 212° adds paid search and SEO to existing remit with O'Brien
Rory Heffernan: 'We have a long and proud history with O’Brien and we look forward to continuing to deliver exceptional value together.'
by Alisha Buaya – Nov 29, 2024
Meeting of the Minds: Ngaia Calder and Nana Kawaura from TRA
Calder and Kawaura share their best career advice, hot takes, and what they currently have on repeat.
by Alisha Buaya – Nov 29, 2024
'We changed the way we engage with the marketplace': OzTam CEO on getting the industry on board with Voz Streaming
The discussion also saw Liana Dubois and Karen Halligan talk about the impact and application of having greater granular data on the creative process and where AI is in the VOZ and VOZ Streaming discussion.
by Mediaweek Admin – Nov 28, 2024
Sod appointed to drive digital growth for Bakers Delight
Sod has been appointed to drive digital growth for Bakers Delight, focusing on digital strategies that align with growth objectives.
by Alisha Buaya – Nov 28, 2024
PepsiCo joins Shift 20 Initiative as an official brand partner
Kyle Faulconer: 'Creating a diverse environment that puts its people first is at the heart of how we operate at PepsiCo, and we look forward to furthering our efforts in this space with Shift 20.'
by Mediaweek Admin – Nov 28, 2024
Boost Mobile appoints WiredCo. as its media agency
Jason Haynes: 'From the outset we were impressed with WiredCo’s overall approach, expertise and mindset, and believe they are well-placed to help us further accelerate our growth.'
by Mediaweek Admin – Nov 28, 2024
Chello welcome five senior hires to its team
Lindsay Rogers: 'These new hires bring fresh perspectives and deep expertise that will help us push boundaries and create work that truly resonates.'
by Mediaweek Admin – Nov 28, 2024
Wavemaker and Schwarzkopf partner with TikTok for ‘LIVE Colour Sound Studio’ content series
Jayden Harris: 'Partnering with TikTok provides the ideal platform to engage our core audience and connect with their passion for self-expression.'
by Mediaweek Admin – Nov 28, 2024
Atomic 212° appointed to Chargrill Charlie's media planning and buying account
Rory Heffernan: 'We love this business and the Chargrill Charlie’s brand, which is ambitious, fun and engaging.'
by Mediaweek Admin – Nov 28, 2024
Initiative appoints Jo McAlister as CEO
Mark Coad: 'She not only knows Initiative from the inside-out - its people, its culture and its clients - but she also has a strong vision for the agency’s future and is eager to set the agenda to drive the next era of Initiative.'
by Mediaweek Admin – Nov 28, 2024
TABOO takes lead as creative agency for Department of Transport and Planning
'Our mission is to help DTP create campaigns that not only inform but also inspire Victorians to connect and thrive in their communities.'
by Mediaweek Admin – Nov 27, 2024
Fur Media launches exclusive sales partnership with Bondi Vet
Fur Media launched an exclusive partnership with Bondi Vet and will handle advertising, media sales, social media and digital platforms.
by Mediaweek Admin – Nov 27, 2024
The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.