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Bastion Reputation appoints Andrea Robertson as group client director
Agencies

Bastion Reputation appoints Andrea Robertson as group client director

Robertson brings more than 20 years of experience in the communications industry to the agency

by Mediaweek Admin – Dec 5, 2022

Initiative appointed as media agency of EnergyAustralia
Agencies

Initiative appointed as media agency of EnergyAustralia

Initiative will support EnergyAustralia’s national media requirements, along with strategy and buying

by Mediaweek Admin – Dec 5, 2022

iProspect retains L’Oréal ANZ's SEO account
Agencies

iProspect retains L’Oréal ANZ's SEO account

iProspect has handled L’Oréal ANZ for over four years

by Mediaweek Admin – Dec 5, 2022

Enigma announces the appointment of Laura Popa as business partner
Agencies

Enigma announces the appointment of Laura Popa as business partner

Popa previously worked at The General Store and Thinkerbell

by Mediaweek Admin – Dec 5, 2022

Why attention metrics need to be viewed in the context of scale and reach
Agency News

Why attention metrics need to be viewed in the context of scale and reach

Is the attention of 10 as valuable as the attention of 10,000? As more media platforms join the attention debate, advertisers shouldn’t forget scale and reach, warns ThinkTV’s Kim Portrate.

by Mediaweek Admin – Dec 4, 2022

BMF wins creative account for Turo ahead of its launch into the Australian market
Agencies

BMF wins creative account for Turo ahead of its launch into the Australian market

The car-sharing platform was successfully launched in 9,500 cities across the US, UK, Canada, and France

by Mediaweek Admin – Dec 1, 2022

The Creative Collective announces merger with The Training Collective
Agencies

The Creative Collective announces merger with The Training Collective

Founder Yvette Adams says the move is a natural progression for the agency and will help new and existing clients

by Mediaweek Admin – Dec 1, 2022

HERO welcomes four new hires to its creative department
Agencies

HERO welcomes four new hires to its creative department

The new hires to HERO's creative department following a year of growth and wins for the agency

by Mediaweek Admin – Dec 1, 2022

Mediaweek
Agencies

WPP global study reveals insights into LGBTQ+ marketing and its future

The study reveals insightful new data calling for more authentic representation of LGBTQ+ identities in advertising

by Mediaweek Admin – Dec 1, 2022

Alley announces the appointment of Taylor Murray as head of growth
Agencies

Alley announces the appointment of Taylor Murray as head of growth

Murray joins from Amart where she led e-commerce, digital and direct marketing

by Mediaweek Admin – Nov 30, 2022

dentsu appoints Ben Shepherd as chief investment officer its ANZ’s media portfolio
Agencies

dentsu appoints Ben Shepherd as chief investment officer its ANZ’s media portfolio

Shepherd brings almost two decades of experience in digital media to dentsu

by Mediaweek Admin – Nov 30, 2022

BRING and NBA 2K23 partner to launch Hip Hop performance series 'Court In Session'
Agencies

BRING and NBA 2K23 partner to launch Hip Hop performance series 'Court In Session'

The artists, BARKAA, Chillinit and Sahxl, were challenged to create their tracks using sound effects from the game

by Mediaweek Admin – Nov 29, 2022

Joshua Faulks on his "whirlwind" first month as CEO of AANA and his big plans for 2023
Agencies

Joshua Faulks on his "whirlwind" first month as CEO of AANA and his big plans for 2023

Faulks described his first several weeks as CEO of AANA as a "whirlwind" and "an amazing ride"

by Alisha Buaya – Nov 29, 2022

MFA completes the launch of 4th instalment of its E-learning program
Agencies

MFA completes the launch of 4th instalment of its E-learning program

The content was developed collaboratively by MFA media agency member experts in broadcast television trading

by Mediaweek Admin – Nov 29, 2022

Nature welcomes Trudi Sampola as director - people and culture
Agencies

Nature welcomes Trudi Sampola as director - people and culture

Sampola brings with her a wealth of experience across media and advertising agencies, including HERO, Naked and OMD

by Mediaweek Admin – Nov 29, 2022

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