Agency News
Latest stories
IMAA welcomes indie agencies to WILD LIFE Sydney Zoo for Who's Who in the Media Zoo
Sam Buchanan: "It's wonderful to know our outside-the-box approach to networking has really resonated with our members"
by Mediaweek Admin – Nov 3, 2023
Slingshot wins Inghams' media strategy, planning and buying account
Simon Rutherford: "We’re excited about helping them bring that story to life"
by Mediaweek Admin – Nov 2, 2023
Omnicom Media Group Australia extends commercial partnership with Adgile
Alex Pacey: "The ongoing proliferation of consumer eyeballs onto all available screens is self-evident in Australia"
by Mediaweek Admin – Nov 2, 2023
"Another data set is not a new challenge": Media agency leaders react to Foxtel's new audience measurement system
Media agency leaders discuss its potential impact on agency spend and if it will make a difference to the landscape
by Alisha Buaya – Nov 1, 2023
M&C Saatchi welcomes Steve Coll as group chief creative officer AUNZ
Coll joins from Meta, where he was the head of creative shop for Australia and New Zealand for four years
by Alisha Buaya and Darren Woolley – Nov 1, 2023
The Civic Partnership acquires CPR from the Enero Group
Jason Aldworth: "As a former employee of CPR, this acquisition has seen the business come full circle"
by Mediaweek Admin – Nov 1, 2023
Meeting of the Minds: Bohemia's Sev Griffiths and Alana Mazza
Griffiths and Mazza share their perspectives, thoughts and opinions
by Alisha Buaya – Oct 31, 2023
Mediaweek’s Ad Placement of the Month: A super launch captures a new generation of gamers
This month's winner is the partnership between Initiative, MBCS, and You Know Media for the launch of The Boys Gen V
by Elizabeth McTaggart – Oct 31, 2023
SBS Upfront 2024: Media buyers weigh-in on the broadcaster's offerings, innovations and initiatives
Media buyers revealed what impressed them and if the broadcaster delivered on the "demand different" theme
by Alisha Buaya – Oct 31, 2023
Born Bred Talent launches rebrand and new brand mission
Stephanie Schiccitano: "We are excited to embark on this journey"
by Mediaweek Admin – Oct 31, 2023
Innocean Australia launches advisory and implementation company lowercase
Jasmin Bedir: "Empowering brands to become customer-centric and purpose-led, ultimately enhancing their brand equity"
by Mediaweek Admin – Oct 31, 2023
Claxon CEO Daniel Willis reflects on an "exceptionally strong" FY23 and branching out into creative AI
Plus: The agency's continued focus on growth and performance and international expansion plans
by Alisha Buaya – Oct 30, 2023
Hatched wins Who Gives A Crap toilet paper
Catherine Edghill: "We're all in to help them uncrap the world"
by Mediaweek Admin – Oct 30, 2023
Media Republic welcomes Kelly McIlwraith as chief strategy officer
Kelly McIlwraith: "This is a great opportunity to be working with Steve Fagan and the team"
by Mediaweek Admin – Oct 30, 2023
Loan Morris launches 27 Degrees Media in Australia
Loan Morris: "My team and I are on a mission to make digital marketing fair, fun, simple and transparent"
by Mediaweek Admin – Oct 30, 2023
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