Agency News
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UM and Mutinex team up to lead real-time media data integration
"This collaboration underscores UM's commitment to innovation, privacy, and security."
by Alisha Buaya – Sep 3, 2024
Arnott's launches new integration asset in partnership with The Block via The Neighbourhood
Toby Aldred: "Integrating into editorial is one of the most effective ways to deliver attention to your brand and deserves the same level of creative thinking as traditional in-break assets."
by Alisha Buaya – Sep 3, 2024
Rest unveils refreshed visual brand identity via KPMG Creates
Sudeep Gohil: "This isn’t just a brand refresh; it’s the result of three years of collaboration and trust with Rest."
by Alisha Buaya – Sep 3, 2024
Sparro by Brainlabs wins Healthengine's SEO account
Matt Gudge: "In the ever-changing SEO landscape it’s critical to have a partner onboard that can continue to support, optimise and lift Healthengine's great efforts in this space."
by Alisha Buaya – Sep 3, 2024
Budget Direct launches Pet Insurance campaign starring Chief via 303 MullenLowe
Jonathan Kerr: "We took this opportunity to show another side to Chief's relationship with Sarge in this latest spot."
by Alisha Buaya – Sep 3, 2024
It’s Friday unveils new campaign for Colonial First State
The campaign depicts a range of ordinary Australians going about their daily lives, busy with work and family.
by Alisha Buaya – Sep 2, 2024
BIG W teams up with Mamamia for new campaign via M&C Saatchi
Scott Dettrick: "BIG W has gone back to the drawing board with its new range of basics clothing, with a focus on fit, and this campaign underscores that commitment."
by Alisha Buaya – Sep 2, 2024
DDB Melbourne wins ACCIONA Energía Australia creative account
Caroline Pinter: "Instead of traditional pitches, we engaged in collaborative working sessions to ensure we found the perfect fit in both values and capabilities."
by Alisha Buaya – Sep 2, 2024
Atomic 212° wins BlueScope media account for BlueScope and COLORBOND brands
Claire Fenner: "We are excited about this new partnership, and we are honoured to be trusted as partners."
by Alisha Buaya – Sep 2, 2024
Meeting of The Minds: Enigma's Sally Lawrence and Tracy-Lea Meyer
Lawrence and Meyer share their best career advice, hot takes, and what they currently have on repeat.
by Alisha Buaya – Aug 30, 2024
'What a ride and privilege': Mark Green reflects on his time at The Monkeys after being named Droga5 global CEO
Green's move will also see The Monkeys offices in Auckland, Melbourne, and Sydney become part of Droga5 from 1 December 2024.
by Alisha Buaya – Aug 29, 2024
Mark Green appointed global CEO of Droga5
David Droga: "We create experiences that deeply connect with people and add value to their lives. Mark is a proven leader, who embodies these ambitions and will take Droga5 to the next level of excellence and meaningful influence."
by Alisha Buaya – Aug 29, 2024
National PR and creative agency Keep Left appoints Tiffany Simon as client partner
Tim Lele: "Tiffany’s track record delivering large-scale campaigns for major consumer brands will push our clients and our team to think bigger."
by Alisha Buaya – Aug 29, 2024
IMAA reveals the eight finalists of its inaugural Pitch-Chella initiative
Sam Buchanan: "Each pitch demonstrated a high level of creativity and innovation, and a deep understanding of the brief, target audience and desired result."
by Alisha Buaya – Aug 28, 2024
MFA reveals finalists for the 2024 NGEN Award
The seven finalists for the award are from Initiative, Match & Wood, NewsCorp and UM.
by Alisha Buaya – Aug 27, 2024
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