The Brag Media has announced the expansion of its commercial team with Jessica Hunter promoted to general manager and Batoul Peters, who joins the business from WeAre8, appointed head of national client partnerships.
Hunter’s promotion to general manager reflects her track record of success within the company, having most recently served as general manager of partnerships. In this role, she drove the company’s success in 2023. Previously, Hunter had a near three-year stint as head of brand and agency Partnerships with Woolworths Group’s media business Cartology.
On her promotion, Jessica Hunter said: “Taking on the role of general manager, after leading partnerships for six months, I remain deeply committed to innovation and our unique service excellence. We’ve celebrated notable growth, always staying true to The Brag Media’s core values. In our efforts to hire experienced and value-driven team members aligned with The Brag Media’s principles, Batoul stands out, poised to steer our partnerships forward. Stay tuned for more exciting talent updates.”
As part of the expanded commercial team, Peters, who has over 18 years experience, has taken the role of head of national client partnerships. Prior to joining The Brag Media from WeAre8, Peters worked at Amazon (Twitch), Seven West Media and Mamamia Women’s Network.
Batoul Peters said: “I am a big fan of The Brag Media’s iconic entertainment and culture-rich environments! I look forward to working with Jess and the impressive commercial team to bring outstanding brand experiences and partnerships to our agency and client partners.”
The Brag Media’s chief operating officer, Joel King said: “These appointments are a testament to the immense talent we have within The Brag Media. Jessica and Batoul bring a wealth of experience and a fresh perspective to their new roles. Their contributions will undoubtedly help us reach new heights in delivering top-tier media solutions. We are excited about the future and the value we will continue to provide to our clients and partners.”
Top Image: Jessica Hunter and Batoul Peters