Ten has completed its acquisition of WIN Network’s (WIN) Northern New South Wales television licence and has commenced operating the licence.
The licence ensures Network 10’s premium content and channels (10, 10 Bold DRAMA and 10 Peach COMEDY) will continue to be broadcast into Newcastle, Taree, Tamworth, Port Macquarie, Lismore, Coffs Harbour and the Gold Coast.
The production and broadcast of local news updates in the Northern Rivers, Tamworth, Taree, Newcastle and Gold Coast will remain, continuing the long-standing commitment to providing local content, news, events, sport and a local voice for the region.
Network 10 announced in December 2024 that it had signed an agreement for the acquisition of Southern Cross Media Group Limited’s (SCA) television licences in Queensland, southern New South Wales and Victoria.
The addition of WIN’s Northern New South Wales television licence now completes the distribution of Network 10 into critical and highly populated regional markets.
Earlier this year, Beverley McGarvey, President of Network 10, Head of Streaming, and Regional Lead at Paramount Australia, said: “The acquisition of WIN’s Northern New South Wales television licence ensures that our premium line-up of entertainment, news, and sport content continues to be available to all Australians, while also offering our commercial and advertising partners a national footprint.”
She also noted that this move reinforces the broader commitment of Paramount Global, the parent company of Network 10 and Paramount+, to the Australian market.
Andrew Lancaster, CEO of WIN Corporation, explained that the sale was part of WIN’s strategic focus shifting towards its relationship with Nine.
“WIN’s strategic focus is on Nine and it no longer makes sense for us to own the 10 Northern NSW business. As an industry, we should be looking to make the buying of advertising easier for our clients, and this transaction should help do that,” he added.