Yahoo DSP’s Agent Network connects advertisers with partner-built AI agents across campaign planning, activation, creative and measurement.
MiQ has expanded Sigma with new planning, measurement and activation tools for Australian and New Zealand marketers.
MiQ brought clients and agencies together at Crown Towers Sydney to showcase its new Sigma platform, outlining its 2026 roadmap and future...
Fiona Roberts: 'With this integration, we’re unlocking deeper visibility into both browsing and buying behaviours, enabling more precise and actionable insights for...
Karen Halligan: 'This local integration with MiQ’s global Sigma tool is another step towards ensuring agencies and advertisers can work as efficiently...
Paul Bates joins MiQ to lead its Victorian sales team, bringing over 25 years of media leadership experience.
The group will develop practical guidance on AI applications across a number of key areas.
Stuart Parker: 'Erin will be in the perfect position to capitalise on her already-expansive programmatic knowledge.'
Macarthur founded Convo Ink and previously held roles at Southern Cross Austereo, News Corp Australia, Verizon, and Allure Media.
The platform is designed to solve fragmentation across audience viewing, data, and measurement.
Jason Scott: "We recognise that DEI is a forever journey for MiQ; it’s something we have to work on day-in, and day-out"
"I am thrilled to join such a talented team with an exceptional track record in omnichannel strategy"
Stuart Parker and Hannah Cooper have been promoted to commercial directors
• 34% of Australians expect to spend more this holiday season compared to 2021
