Harry Preston: 'His modus operandi is creative thinking grounded in influence, storytelling and cultural impact, rather than just channels.'
Mediaweek spoke to Houston Group’s Alex Creamer, Colleen Ryan from TRA, and Harry Preston of MBCS to examine the role of AI...
Shanan Goldring: 'This campaign was born from a simple insight: that modern families don’t want to choose between power and engineering, or...
Plus: Robbie Brammall, Shannon Hollis, Nick Riewoldt, Kiri Johnston.
This follows the appointment of Olivia Warren as global managing director of Traverse32 IPG’s independent development and production studio headquartered in New...