emma Sept: Readership in print and on digital devices now level with 13m each
13 million people, or 70%, read newspapers in August
13 million people read news on digital platforms
Print, however, continues to be the preferred channel for consuming news media
A total of 16.78 million Australians read news media in March
5.2m news media readers holidayed abroad in the past year
7.8 million news media readers shopped online in the last week
13.4 million people read a newspaper in December
Print continues to be the preferred platform for most readers
Allen Williams: Quality journalism and content fuels its 13m+ audience
Across all platforms, news media was read by 92%, of Australians
75% of Australians read a newspaper in August 2016
Fairfax Media reaches 13m+ Australians for fifth consecutive month
See the yearly publishing figures in the 22 August issue of Mediaweek magazine
