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89% of agencies not paid pitch fees: TrinityP3's inaugural State of the Pitch report
Darren Woolley says agencies shouldn't be treated like "just some commodity supplier to be rough-housed and beaten about."
by Alisha Buaya – Apr 7, 2024
Pitch process 'same one that's seen in Mad Men': Darren Woolley dissects pitching's 'bad name'
Woolley on "processes that match the size of the prize," the "bug bear" of speculative creative work and media trading exercises, and creating a local Pitch Positive Pledge.
by Alisha Buaya – Apr 7, 2024
Grill'd takes a jab at Macca's in latest work for Gather Round
Dunne: "Delicious, healthy food is part of our DNA, and as an iconic Australian brand, we will continue to communicate and celebrate this."
by Amy Shapiro – Apr 5, 2024
TV Guide: MAFS Reunion 2024 on Nine and 9Now
The MAFS Reunion Dinner Party airs 7 April at 7:00pm.
by Mediaweek Admin – Apr 5, 2024
MEAA makes steps towards changing ABC's 'Hunger Games' redundancy system
This marks the culmination of over six months of efforts by MEAA delegates.
by Tess Connery – Apr 5, 2024
TV Ratings April 4, 2024: Melbourne opens Gather Round with 15 point victory over Adelaide
Mali got in Rose's way on Home & Away.
by Jasper Baumann – Apr 5, 2024
IAB's DOOH Working Group names two co-chairs
The announcement was made at IAB and OMA’s Powering Digital Out of Home event.
by Tess Connery – Apr 5, 2024
Mums in Ads co-founder Julia Spencer chosen for Cannes Lions' See It Be It Program
Badger: "These exceptional creative women are reshaping the future of our industry and redefining what is possible."
by Amy Shapiro – Apr 5, 2024
On the ground at Gather Round: Macca's, Telstra, and Toyota's activations
Adelaide's Rundle Mall shopping strip - which experienced a 16% surge in foot traffic during last year's inaugural Gather Round - is also home to brand activations.
by Brittney Rigby – Apr 5, 2024
The Trade Desk: Two-thirds of Aussie ad budgets wasted on disengaged online platforms
The Trade Desk surveyed 2,002 Australian consumers in late 2023.
by Jasper Baumann – Apr 5, 2024
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