Mediaweek 100 returns for 2025: Celebrating the industry’s most influential leaders

Mediaweek 100 2025 logo

The event returns for a fourth year on Friday, 24 October 2025, at the Crown Sydney.

Mediaweek Australia is proud to announce the return of the Mediaweek 100 lunch, the definitive celebration of Australia’s most influential media, marketing, creative and agency leaders.

Returning for a fourth year on Friday, 24 October 2025, the Mediaweek 100 will take place at the Crown Sydney.

The annual event is established as one of the industry’s most-anticipated events, and this exclusive lunch recognises the people driving influence, creativity, and commercial success across the industry.

Five key categories for 2025

Mediaweek 100: Australia’s most influential people in media

Agency 50: Recognising the leaders shaping Australia’s most influential agencies

Entertainment 50, presented by Variety Australia: Power players across screen, stage, and streaming

Audio 25 (new for 2025): The voices and talent shaping radio, podcasting, and digital audio

Mediaweek Icon Award: A true hero of the industry, who has created a lasting legacy

Last year, Lou Barrett, News Australia’s Managing Director of Client Partnerships, was honoured with the Mediaweek 100 Icon Award for her outstanding contributions to the media industry. Joining distinguished media figures like Brian Walsh, Barry O’Brien and Kerry Stokes, Barrett was welcomed as a great of the industry.

Louise Barrett collecting her award

Louise Barrett

For the first time, we introduced the Variety Australia Entertainment 50 which was won by Charlie Aspinwall and Daley Pearson, the co-founders and directors of Ludo Studio for their innovative work on the Bluey brand.

Michael Miller, Executive Chairman of News Corp Australia, topped the Mediaweek 100 list, edging out Melanie Silva, Managing Director and VP of Google Australia and New Zealand.

Aimee Buchanan, CEO of WPP Media ANZ, was recognised as the top media agency executive on the Mediaweek Agency 50 list.

Aimee Buchanan

More information will be released in the coming weeks, including a detailed look at how each list is determined, the nomination and all-new judging process.

Save the date for 2025: Friday, 24 October at 12pm, Crown Sydney

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