Media Movers: Laura Mason, Karen Holmes, Mark Coad, Leigh Terry, and Kristiaan Kroon

Plus: Georgie Tunny, Jack Meldrum, and Jo Biddle.

Mediaweek’s Media Movers charts the biggest people moves in the industry over the past week.

Fur Media appoints Laura Mason as head of programmatic

Fur Media has named Laura Mason as its new head of programmatic, a move that reflects the rapid expansion of Australia’s first pet-focused media channel and the rise of programmatic digital out-of-home in the market.

OneMusic taps Karen Holmes to lead national licensing push

OneMusic Australia has appointed Karen Holmes as director, marking a significant leadership shift for the country’s primary music-licensing body.

Holmes stepped into the role on 24 November, taking charge of sales, customer service and business development as the organisation sharpens its focus on market awareness and industry partnerships.

Omnicom–IPG merger claims major APAC casualties

The shake-up following Omnicom’s adoption of Interpublic Group has reached Australia and APAC, with IPG Mediabrands Australia CEO Mark Coad and APAC CEO Leigh Terry being made redundant.

Industry sources confirmed the exits as part of a broader wave of redundancies flowing from the global merger, finalised earlier this week.

Kristiaan Kroon named CEO of Omnicom Media Australia

Kristiaan Kroon has been appointed as CEO of Omnicom Media Australia.

His appointment was confirmed yesterday by Omnicom Media Group APAC CEO Tony Harradine following months of speculation.

Georgie Tunny appointed weekend presenter for 10 News from 2026

Network 10 has confirmed that journalist and presenter Georgie Tunny will anchor the network’s weekend news bulletin from 2026.

Tunny’s appointment follows the departure of Chris Bath, who announced last month she would leave Network 10 at the end of 2025.

Val Morgan Digital promotes Jack Meldrum to NSW sales director

Val Morgan Digital has promoted Jack Meldrum to NSW sales director.

Meldrum joined in January 2024 as group sales manager, after the company entered a strategic partnership with LADbible Group across Australia and New Zealand.

AFFINITY brings senior Jo Biddle as group advisory director

Independent full-service agency Affinity has expanded its senior leadership team, appointing Jo Biddle as group advisory director.

The move reinforces the agency’s commitment to an advisory model that blends account management and strategy into a single integrated service.

 

Bonnie Ilett and Delwyn Smith join Are Media’s commercial team

Are Media has appointed Bonnie Ilett as senior client partner in Queensland and Delwyn Smith as agency lead in Victoria.

Ilett will report to Judy Taylor, head of sales for QLD, SA and WA, and be responsible for deepening engagement with agencies and clients across the publisher’s digital, print, social and experiential platforms.

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