iProspect, a dentsu company, has appointed Jason Smith as the newly created position head of client partnerships, who has been with the digital marketing agency since late 2020. Prior to his promotion, Smith served as a Client Partner within the agency.
“In a time marked by sweeping industry transformation, the imperative to collaborate closely with our clients has never been more pressing,” said Smith.
“I’m truly excited to embrace this new role, dedicated to forging additional pathways for delivering business impact to our clients, empowering their growth agendas.”
iProspect’s current client portfolio includes brands such as MYOB, Air New Zealand, William Grant & Sons, Accor Hotels, Kathmandu, and Polestar. iPropsect stated Smith will work with managing director Marcelle Gomez and the rest of the iProspect leadership team to bring the agency’s “performance mindset to life” for its clients.
See also: Meeting of the Minds: iProspect’s Marcelle Gomez and Natalie Tobin
Commenting on the move, Gomez, said: “Jason has been an integral part of iProspect as we’ve been on our transformation journey from a pure play digital performance agency to a fully integrated end-to-end media agency.
“Promoting from within and being able to recognise our amazing people with real career pathways brings me joy and is an excellent proof point of our agency’s cultural values. It is a real demonstration of our EVP, where the ambitious accelerate the possible.”
Last year, iProspect, announced it was expanding its New South Wales leadership team with a similar internal promotion, appointing client director Shae Healey to the role of group digital director as the agency continues its focus on delivering accelerated brand growth via a performance mindset.
Healey was promoted to the newly created role after four years with iProspect.
See also: Shae Healey steps up at iProspect as group digital director
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Top image: Jason Smith