ARN’s iHeartPodcast Network Australia renews its multi-year partnership with Audioboom

ARN - casefile

“We’re thrilled to have extended our partnership, bringing their high-quality content to listeners and brands alike”

ARN’s iHeartPodcast Network Australia has announced the extension of its commercial partnership with podcast network, Audioboom.
The renewal of this successful partnership further showcases ARN’s influential and valuable commercial podcast proposition for brands and advertisers alike.

Audioboom’s mission is to power podcasting for creators and brands globally. The podcast platform’s impressive podcast slate includes: Casefile True Crime, No Such Thing As A Fish, True Crime with Kendall Rae, F1: Beyond The Grid, Murder, Mystery & Makeup, The Tim Dillon Show and more.

Audioboom is the 4th largest podcast publisher in Australia with more than 7.2 million downloads last month.

Stuart Last, CEO of Audioboom, said: “With Australia’s deeply engaged podcast audience and ARN’s proven capabilities, furthering this strategic relationship will provide our creators with the best commercial opportunities in the region – a key component to Audioboom’s global podcast strategy.”

Corey Layton, ARN’s head of digital audio, said: “For over three years, Audioboom has been central to our offering. Led by Australia’s biggest true crime podcast, Casefile, we’re thrilled to have extended our partnership, bringing their high-quality content to listeners and brands alike.”

Audioboom shows are downloaded more than 130 million times each month by 34 million unique listeners around the world. It is ranked as the fourth largest podcast publisher in the U.S. by Edison Research. Its ad-tech and monetisation platform underpins a scalable content business that provides commercial services for a premium network of 250 top tier podcasts.

Audioboom operates internationally, with operations and global partnerships across North America, Europe, Asia and Australia.

The platform allows content to be distributed via Apple Podcasts, Spotify, Pandora, Amazon Music, Deezer, Google Podcasts, iHeartRadio, RadioPublic, Saavn, Stitcher, Facebook and Twitter as well as a partner’s own websites and mobile apps.

iHeart was launched by ARN to the Australian market in 2013 and is a free, all-in-one radio, music streaming, podcast and live events platform available to Australians in every state.

In addition to being able to access their favourite music from around the globe, audiences can access their favourite stations in Australia from ARN, the ABC, SBS, and stations from New Zealand and the USA.

In 2020, ARN launched iHeartPodcast Network Australia, providing advertisers with access to significant scale across local, global and catchup podcasts.

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