Network 10 Upfronts 2021: New and returning shows

• One major new 7.30pm franchise – Making It Australia

From Sunday January 3 through until December 2021, day and night, Network 10 is promising to bring viewers all the laughs, love, decoupage, reality, sport and entertainment you could ever wish for.

Read more:
10 Upfronts 2021: Beverley McGarvey and Rod Prosser on content strategy
Network 10 Upfronts 2021: NEW – Commercial opportunities for marketers
Network 10 Upfronts 2021: NEW – Making It Australia
Network 10 Upfronts 2021: NEW – The Dog House Australia

Beverley McGarvey, chief content officer and executive vice president of ViacomCBS Australia and New Zealand said: “Despite the obvious challenges, this year has been a remarkably successful year for 10 ViacomCBS.

“Not only are we the only commercial network growing its audience, but we have also had the biggest prime time commercial shares in key demographics since 2011.

“We have cemented our position as leaders in escapist entertainment and delivered a 50-week schedule to our key target market of under 50s.

“Our established suite of shows has seen our linear free to air channels enjoy an incredible 11% growth and generated more top regular programs in key demographics than any other broadcaster.

I’m A Celebrity… Get Me Out Of Here!, Australian Survivor, MasterChef Australia, The Bachelor franchise, The Masked Singer Australia, The Project, Gogglebox and Have You Been Paying Attention? continued to dominate both their timeslots and the national conversation.

“This year we have also enjoyed our biggest ever digital audience, with minutes viewed on 10 Play up 18% year-on-year. Social media interactions across 10’s programs on Facebook, Twitter and Instagram have also risen 25% from the same point of 2019.

“We have also welcomed several new podcasts to 10 Speaks including 10 News First Person, So Now What? with Waleed Aly and relaunched the popular Cocktails and Roses.

“In 2021, our biggest franchises are returning along with premiere series Making It Australia, The Dog House Australia and The First Inventors. We promise a strong, consistent line-up of premium content for all audiences, across all channels and platforms.”

On January 3, Julia Morris and Dr Chris Brown will enjoy the shortest flight of their Network 10 careers as they journey deep into the heart of the Australian bush for the seventh season of I’m A Celebrity… Get Me Out Of Here! as it films in northern NSW.

Racing alongside I’m A Celebrity… Get Me Out Of Here! will be The Amazing Race Australia, a show whose name in 2021 is now more literal than anyone could have imagined. That’s right, the show is staying home to proudly present Australia at its most amazing.

Host Beau Ryan said: “I was over the moon when I found out The Amazing Race Australia would be filmed in our own backyard. We have the most stunning beaches, coastlines and natural landscapes on the planet.

“I can’t wait to show off the most beautiful country in the world, as well as the 20,000 different types of Aussie animals that can kill you! Wish the teams luck, they’ll need it!”

Meanwhile, the whackiest and wildest show on TV – The Masked Singer Australia – returns for a new series of spectacle and speculation.

The Masked Singer

Host Osher Günsberg and our panel of super sleuths Jackie O, Dave Hughes, Dannii Minogue and Urzila Carlson will all be back on deck in 2021 as the guessing games begin anew and the chant rings out once more to ‘Take it off!’

It’s the biggest food show in the world, and in 2020, MasterChef Australia served up a ratings smash hit with three new judges, 24 returning contestants and appearances from food god Gordon Ramsay and music superstar Katy Perry – all in the middle of a pandemic.

MasterChef

Judges Melissa Leong, Jock Zonfrillo and Andy Allen will be overseeing more magic in the MasterChef Australia kitchen just after Easter, when the granddaddy of cooking shows returns to its roots with ‘Ordinary People, Extraordinary Food’. It’s going to be the series’ most delicious season yet and yes, we’re licking our lips already.

Melissa said: “What a year. With it, a whole new realisation of what’s really important, and perhaps some respite from the troubles of the world from time to time, in the form of entertainment.

“I am thrilled to continue this inspiring MasterChef journey with Jock and Andy, and to bring another season of this magical show to life.”

The major new multi-night format coming to 10 in 2021 is Making It Australia.

Making It Australia

Amy Poehler and Nick Offerman

From executive producers Amy Poehler and Nick Offerman, the light-hearted crafting series features a diverse range of talented ‘makers’ showcasing their artistic skills.

In 2021, 10 will be helping some lonely dogs find their fur-ever home when The Dog House Australia premieres on 10.

Set inside a rescue shelter, this heart-warming new show will set out to find the perfect match for canines looking for their fur-ever families. The Dog House Australia is destined to be the feel-good series of 2021.

The Dog House UK

And in an exciting new show called The First Inventors, 10 will take viewers on a journey back through time – somewhere between 70,000 and 120,000 years ago – to a community in the midst of developing sophisticated stone tools, art, agriculture, irrigation and much more.

In this incredible story of knowledge, resilience and invention, presenter Rob Collins will meet and collaborate with First Nations authorities whose frontline fieldwork is giving us an exciting new insight into ancient Indigenous innovations and discoveries.

The award-winning Australian Survivor will return in 2021 with Jonathan LaPaglia once again presiding over another series of jaw-dropping challenges, bold blindsides and unlikely alliances.

Jonathan said: “We saw the best of the best compete in this year’s All Stars season. In 2021, it’s time for some new blood to step into the ring and take the series’ mantra – Outwit, Outplay and Outlast – to a new level. It’s going to be one hell of a ride.”

Also returning is The Bachelor and The Bachelorette, but there will be no Bachelor in Paradise in 2021.

The Bachelor

Love guru Osher Günsberg will be back at the helm in a brand-new mansion for all the romance, drama, roses and twinkling fairy lights of both shows.

Osher said: “Get set for more love stories, luxurious dates, and alpaca cameos when we return with The Bachelor and The Bachelorette Australia in 2021.

“I’m thrilled to be dusting off the suits for another season, and I’m as excited as you are to meet our brand-new Bachelor and Bachelorette.”

After not being able to be produced during Covid, Kat Stewart, Stephen Peacocke, Doris Younane, Katie Robertson and Roy Joseph are back as a surrogate family of lovable misfits in the second season of the breakout Aussie drama hit, Five Bedrooms.

10’s Fab Four – Amanda Keller, Chris Brown, Barry Du Bois and Miguel Maestre – return for a fresh new season of The Living Room with more food, more renovation, more inspiration and more laughs.

Amanda said: “We’ve had a ripper of a year on The Living Room and thanks to our new format we’ve met some extraordinary Australians who’ve inspired us and changed us all in different ways. We’ve had laughs, a few tears and we can’t wait to do it all again in 2021!”

Gogglebox will also be back in 2021, along with Hughesy, We Have a Problem and Have You Been Paying Attention?

HYBPA? host Tom Gleisner said: “2020 was an amazing season of HYBPA?, with our contestants all competing via video link from home. Or, in the case of Marty Sheargold – home detention.

“Hopefully 2021 will see us all back in the studio for another exciting year of socially-distanced quiz show hilarity.”

There will also be more Bondi Rescue and Territory Cops.

The award-winning The Project enters its 12th year in 2021 and will continue to provide Australians with their dose of news delivered differently, six nights a week.

10 News First will present the biggest and most comprehensive coverage of local, national and international news stories while Studio 10 is back weekday mornings with its unpredictable mix of fun and energy.

From other corners of the globe there are new seasons from Jamie Oliver, Ambulance UK, The Dog House, Toddlers Behaving (Very) Badly, The Royals Revealed, The Savoy, NCIS, Bull, FBI: Most Wanted and The Graham Norton Show as well as the 2021 Grammy Awards.

Finally arriving is The Gilded Age – the eagerly anticipated drama from Downton Abbey creator Julian Fellowes is set in 19th century New York and boasts a stellar cast including Christine Baranski and Cynthia Nixon.

Subscribe to the Mediaweek Morning Report with the form below.




Most Popular

To Top