• Xavier was previously head of shopper insights for Coles Supermarkets, Coles Express and Coles Liquor
• Healthcare advertisers forecast to move further into digital advertising
• As internet ad market matures, growth to slow from 17% to 9%
• This week two media agencies leaders have spoken out about the months ahead
• Zenith explores why media agencies sometimes don’t visit Boomtown
• The panellists examined the challenges brands are facing attracting these socially conscious, digital natives
• In Australia, Zenith forecasts digital share of adspend 60%+ in 2021
• The agency’s staff, clients and media partners came together in Sydney
• Cordony, who has been acting in the role for eight months
• The win comes after a number of new business wins for the agency in 2018
• Alarcon most recently worked at Fairfax Events & Entertainment as content director
“At Zenith, we believe in giving back to the communities that support us."
• James succeeds Vittorio Bonori
• Personal and targeted communication is driving ad growth
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