This comes after mixed reviews from media agencies leaders about Foxtel Media's new audience measurement system
Foxtel starting own industry org, beginning a ratings panel, launching Hubbl for 92% of Australians
Toby Dewar: "We're taking the lead and raising the standard of practice across the industry"
Oxford Street theatre to Allianz Stadium to former the convict gaol and shipyard in Sydney Harbour
Prizes up for grabs include a Gold Coast property, a Tesla Model Y and SeaFox 268 Commander boat
"I'm excited to be leading a fantastic team of talented people in such an interesting and dynamic time for the industry"
Luxury Escapes airs on Tuesdays at 8:30 pm from August 29
Martin Medcraf: "With the nation’s favourite codes in full swing, Australian audiences are streaming sports in huge numbers"
Martin Medcraf: "These promotions are extremely well deserved and will work to strengthen our Melbourne team"
Martin Medcraf: "Our research shows that brands who sponsor Women’s Sport also enjoy higher levels of trust"
Advertising on Binge launched in March 2023
The research was conducted by Foxtel Media and Gemba
On eve of ads arriving on Binge, Frain reveals ad loads and discusses attention and engagement
Advertising is modelled on the success of Kayo Sports and with watchability at the core
