SCA has announced two senior sales appointments in Sydney and NSW.
Nick Unger (pictured) becomes head of sales – regional NSW where he will be responsible for the NSW sales team, overseeing sales management and strategy for SCA’s operations across TV, audio and digital. Unger will report to head of regional sales strategy, Joel Feuerherdt.
Unger was previously head of sales – TV Sydney and stepping into that role will be Holly Bradley. Bradley has worked in the TV sales team for the past eight years at SCA and was most recently group sales manager. Bradley will report to SCA national head of TV sales, Otto Ablinger.
“Nick returned to SCA just over 16 months ago and in that short time has taken the team on to deliver record revenue results, share growth and new business. He has also helped develop what was already an exceptional sales team to best in market performances during challenging circumstances,” SCA national head of TV sales, Otto Ablinger, said.
“Holly is respected by both her team and clients and l have every confidence that Holly and her team will continue to deliver best in market performance with our new TV affiliation with the 10 Network.”
Commenting on her new role, Bradley said: “I am absolutely delighted to lead the SCA TV team in Sydney, particularly as we start our exciting new affiliation with Network 10. With Boomtown thriving and our new partnership with 10, I can’t wait to see how we connect further with our agencies and clients to help their businesses grow.”
Commenting on his new role, Unger said: “There is no doubt that regional NSW is one of the largest and fastest growing markets in Australia, with more than 3 million Australians now residing outside of Sydney metro areas. SCA is uniquely positioned in this market with assets across TV, audio and digital to help our local businesses and communities take advantage of this population shift.
“As a resident of Boomtown myself, I’ve witnessed first-hand the huge growth and potential of the NSW market. I’m looking forward to working with and supporting our local sales teams, advertising partners and our local communities across NSW.”
Both appointments are effective immediately.