SCA announces rebranding for Redwave Media radio brands

SCA

• The new Hit and Triple M stations will announce their show line-ups and announcers in March

Southern Cross Austereo (SCA) today announced the rebranding of the eight Redwave Media Western Australian radio brands it acquired in October last year to the Triple M and Hit brands.

The regional radio stations included in the acquisition have been operating under the Red FM and Spirit FM brands in eight regional areas and remote mine sites. Under the changes, Red FM stations will move to Hit radio brands and Spirit FM stations move to Triple M brands.

From 8.00am (AEDT) 16 March, the stations will switch to the following brands:

  • 106.5 Red FM Karratha Hit 106.5
  • 101.3 Red FM Broome – Hit 101.3
  • 91.7 Red FM Port Hedland Hit 91.7
  • 96.5 Red FM Geraldton Hit 96.5
  • Red FM remote mine sites Hit WA
  • Spirit 98.1 FM Geraldton 98.1 Triple M
  • Spirit 102.9 FM Broome 102.9 Triple M
  • Spirit 94.1 FM – Port Hedland – 94.1 Triple M
  • Spirit 102.5 FM – Karratha – 102.5 Triple M
  • Spirit remote – mine sites – Triple M WA

Southern Cross Austereo CEO, Grant Blackley, said: “We are delighted to welcome the Redwave stations to the Hit and Triple M family of brands, and Im sure listeners will enjoy the unique mix of music each brand brings to regional West Australians.

“Importantly, every station will continue to deliver strong local content and comprehensive coverage of news, information and events across Western Australia reflecting each communitys personality and values. The Redwave acquisition takes our national radio footprint to 96 stations nationwide, to join Australias largest radio network and all the benefits that brings.

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