Online festival Vidcon returning to Australia for third year

• Celebrating all things video, social media and YouTube

VidCon, billed as the world’s largest celebration of online video and digital creators, has announced the return of VidCon Australia 2019 at Melbourne’s Convention and Exhibition Centre, from the 19th-22nd September.

Celebrating all things video, social media and YouTube, the announcement follows the success of the first ever VidCon London earlier this year. The 10th VidCon US set to take place in July.

Co-founded by brothers Hank and John Green, VidCon expanded into Australia in 2017 and will return for its third year to host the very best in global and local industry, creator and social media talent all under one roof.

This year’s lineup already boasts over 40 million combined YouTube followers, including leading names Georgia Productions, JaidenAnimations, Draw with Jazza, TheOdd1sOut, Maaz [The Amaazing], alongside US vlogger star Eva Gutowski [MyLifeAsEva].

Until the May 12, fans will be able to register for a 24 hour ticket pre-sale held on 13th May. This registration period, run in collaboration with Audience Republic, will provide fans with a gamified approach to registration, with the opportunity to earn points to win a series of prizes, including free tickets to the event. General on-sale tickets will open from May 14.

Attendees at this year’s event can expect a host of creative, practical and informative content from the industry’s leading innovators. Ticket options are divided into three signature tracks for purchasers, providing tailored programming suited to their specific interests:

• Community Track: For the online video fans. Attendees will be granted exclusive access to leading fan-favourite creators, including live performances, creative workshops, Q&As and a chance to meet the video stars in person.
• Creator Track: For the video creators themselves, the event will provide expert insights into video production, how to grow and monetise social channels efficiently, and tips to build their channels as a brand via workshops, panel discussions and keynotes.
• Industry Track: For the industry executives, VidCon AU delivers a networking opportunity and is a leading resource to learn tips on the trade from experts – including, how to build online communities, must-know trends on the horizon, best practices in video advertising and advice on how to reach the highly coveted Gen Z and millennial audience in APAC.

“VidCon has established itself as a pioneer in online video. We bring together a unique blend of industry innovators, breakthrough new products and platforms, and a discussion of the strategic imperatives driving this industry forward. VidCon is the only place for fans to connect with world-class talent in an environment designed to optimize both creativity and innovation. Welcoming VidCon Australia back for its third year is a pivotal highlight for us. Australia is one of the fastest growing online video markets in the world and it’s crucial for us to help shape the future of digital content in this exciting market,” said Jim Louderback, VidCon general manager.

VidCon Australia made its debut in 2017, and has since welcomed thousands of leading content creators and fans through the door, for an immersion in first class video content, masterclasses in creative execution, industry learning and networking.

To learn more about VidCon and to register for pre-sale tickets, visit: http://vidconaustralia.com/

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