Brisbane Radio Ratings 2021, Survey 5: AM a hit with 4BC, 4BH and 4KQ all improving

Radio Ratings 4BC neil breen

• There is a three-way tie for #1 with Nova, 97.3, and 4KQ all dead even

Brisbane Radio Ratings
GfK Survey 5, Survey Period: Sunday July 11 to Saturday August 14

UP: 4KQ +0.9
DOWN: Nova 106.9, 104.5 Triple M -0.6

Nova 106.9 10.2% (10.8%)
Cume: 606,000 (-18,000)
2020 results: Best/worst
Best 10+ 12.5% (10.4%)
Best Breakfast 13.0% (10.2%)

Nova has stayed at #1 in the fifth survey of the year but has had to share the ranking with 4KQ and 97.3FM in a three-way tie after losing 0.6 points since survey 4.
AshKipLuttsy and Susie have managed to cling to the #1 spot in breakfast after losing 0.5 points and holding off a surging 4KQ. A lead of 1.8 points in survey 4 has diminished to just 0.2 points.
Nova continues to have a stranglehold on the drive slot with the national program of KateTim and Joel still #1 with 13.0% despite losing 1.5 points.
In the demographics, Nova has remained #1 in 10-17.

97.3FM 10.2% (10.2%)
Cume: 504,000 (17,000)
2020 results: Best/worst
Best 10+ 10.9% (8.8%)
Best Breakfast 10.4% (8.2%)

97.3FM has had a magnificent result in the last two surveys after shooting from #5 in survey 3 to now sitting equal #1 in survey 5.
Although the result is due to only a 0.4 point swing in that time with 97.3FM’s share remaining steady in this survey.
This follows the station’s rough end to 2020 where it finished with an 8.8% share, its lowest result in over five years.
In breakfast, RobinTerry & Bob remained the #3 commercial station after gaining 0.2 points.
Will and Woody‘s national drive show slipped to the #4 commercial show after losing 0.9 points.
The station is still  #1 in the mornings, although now tied with 4KQ.

4KQ 10.2% (9.3%)
Cume: 285,000 (32,000)
2020 results: Best/worst
Best 10+ 9.4% (7.1%)
Best Breakfast 10.5% (7.2%)

4KQ has surged from #4 to equal #1 thanks to gaining 0.9 points in survey five.
Breakfast with Laurel, Gary & Mark turned around the negative trend of the last two surveys where they lost a combined 2.9 points to surge up 2.0 points to come within inches of snatching the top spot from Nova.
The station is now equal #1 in the mornings, tied with 97.3FM, after gaining 1.2 points. The station also maintained its dominance on weekends.
4KQ continues to rule the older demographics by remaining #1 in 55-64 and 65+.

B105 9.7% (9.2%)
Cume: 538,000 (25,000)
2020 results: Best/worst
Best 10+ 10.8% (9.7%)
Best Breakfast 11.8% (9.3%)

B105 has moved up to fourth spot after gaining 0.5 points.
The station’s breakfast show of Stav, Abby & Matt has remained the #4 commercial show in Brisbane with 9.5%.
Carrie Bickmore and Tommy Little have moved up to #2 in drive, after gaining 0.6 points.
The station has continued to be #1 in the 18-24 and 25-39 demographics.

104.5 Triple M 9.3% (9.9%)
Cume: 378,000 (-26,000)
2020 results: Best/worst
Best 10+ 11.3% (9.9%)
Best Breakfast 11.4% (9.5%)

Triple M has slipped to fifth with its breakfast show The Big Breakfast with Marto and Margaux falling to #4 in commercial breakfast show, after losing 1.1 points.
The national drive show Molloy remained #3 in the rankings with 10.6%.
The station has kept the top spot for the 40-54 demo.

4BC 7.2% (6.4%)
Cume: 171,000 (26,000)
2020 results: Best/worst
Best 10+ 9.5% (6.7%)
Best Breakfast 10.6% (8.2%)

4BC remains the #6 commercial station but has broken away from its stagnating results of the last few surveys to gain 0.8 points.
Breakfast with Neil Breen has gained 0.7 points, while drive with Scott Emerson has gained 0.6 points.

4BH 2.5% (2.0%)
Cume: 82,000 (2,000)
2020 results: Best/worst
Best 10+ 1.6% (0.4%)
Best Breakfast 1.6% (0.4%)

The station has remained steady as it continues the return of an all-music format, gaining 0.5 points in survey five.

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