Nine Publishing has unveiled ‘The News Effect’, a video series pitching the value of premium journalism to advertisers.
Nina Christian explores why deploying AI out of fear, rather than a sound strategy, silently destroys brand trust.
Wall Street approved the AU$156B Paramount merger, but a massive revolt of 4,000 actors threatens the current deal.
We caved. The Next of the Best Awards deadline is extended to May 1. Flex your bench strength and enter your best...
QMS has upgraded 50 static panels to digital across the City of Sydney street furniture network.
HubSpot ‘Grow’ conference panelists talk AI agents, and how they’re keeping humans in the loop.
Integral Ad Science has expanded its Total Media Quality coverage to include TikTok Search Ads.
The marketing skills gap is a readiness problem. Here’s how universities can swap the lecture theatre for Formula One.
The exclusive ANZ deal will power targeted, data-driven ad campaigns.
In the shadow of a failed merger, Netflix co-founder Reed Hastings exits the board as Q1 earnings miss expectations.
The creative agency expands into brand-owned entertainment, digital products, and gaming.
This move marks the third acquisition for Podean in just six months, pushing managed media spend to over $500m.
A coalition of 1,000 Hollywood stars has launched a revolt to kill the AU$156B Paramount and Warner Bros. mega-merger.
Springboards launches Flint, a divergence AI model built to destroy creative sameness and deliver wild, new ideas.
