Amazon Australia has launched Prime Music for users in Australia. With music listening powered by Alexa, Prime members can experience streaming through the ease of using voice. By simply asking Alexa to “play music”, listeners can experience top hits from artists such as Lorde, Gang of Youths, Kendrick Lamar, Carrie Underwood and Tame Impala, no searching or browsing required. Beginning today, Prime Music is included in every new and existing Prime membership at no additional cost.
“It’s been incredible to see the feedback from customers since launching Amazon Music’s premium tier, Amazon Music Unlimited, for Australia earlier this year,” said David Ray, Amazon’s head of music for Australia and New Zealand. “With today’s launch of Prime Music, we’re excited to deliver another listening experience with Amazon Music built specifically for our Prime members, and to introduce even more ways of discovering and rediscovering music with voice through Alexa at absolutely no additional cost to their Prime membership.”
With the launch of Prime Music, members can access ad-free listening for more than two million songs and more than 200 locally curated playlists and stations based on a wide variety of genres and moods, including Pop Hits, Hip-Hop Workout, Upbeat Indie Hits, Relaxing Alternative and more, with up to 40 hours of playback every month and no limits on skips or repeat plays. Additionally, Prime Music offers numerous hand-curated playlists and stations built specifically for the Australian music fan, including the Amazon original Made in Australia playlist, featuring newly recorded covers of classic songs by local artists, exclusively available on Amazon Music.
Customers of the service can save playlists, albums and more for offline playback on mobile devices. For even more music, members have the ability to upgrade to a subscription to Amazon Music Unlimited, Amazon Music’s premium streaming tier launched in Australia earlier this year, offering customers a catalogue of more than 50 million tracks for a monthly or annual subscription, separate to a Prime subscription.
“Within just a few months of launching Prime for Australia, we are delighted to bring members further great entertainment benefits at no extra cost to their Prime membership. The addition of Prime Music to the already extensive entertainment and delivery benefits is just the beginning, and we look forward to continuing to grow the experience for members over the coming months and years,” said Evan Graj, head of Prime in Australia.
Amazon launched its membership program Amazon Prime in Australia in June 2018, bringing members in Australia access to the widest selection of Prime benefits at launch for any country ever – free delivery on millions of eligible local and international items, access to exclusive and award-winning Prime Original series and other popular movies and TV shows with Prime Video, access to over 1,000 e-books with Prime Reading, benefits for gamers with Twitch Prime, access to discounted priority delivery and more.
To start listening to Prime Music, download the Amazon Music app in Android and iOS app stores or visit amazon.com.au/primemusic. Eligible customers who are not already Prime members can begin streaming Prime Music with a 30-day free trial of Amazon Prime today, with Alexa in the Amazon Music app for iOS and Android, on all Echo devices, as well as on Mac, PC and on the Fire TV Stick Basic Edition.