LiSTNR has announced the launch of a new podcast: The Penny Drops, a show that follows former reality star and father of two, 34-year-old Matthew ‘Matty J’ Johnson in his quest to understand the world of finance.
The series is sponsored by CommBank, and aims to take millennial audiences along for the ride on Matty J’s initiative to become more financially savvy.
The Penny Drops’ main objective is to help Matty J and his audience finally understand money – the one thing that makes the world go around. Across the six episodes, experts will appear on the show and unpack essential topics such as money personalities, financial planning, budgeting, juggling finances, investing and superannuation.
Matty J will talk to experts from CommBank, as well as experts in particular fields, like financial commentator Effie Zahos, financial planner Adam Montana, and Elisabeth Shaw, CEO of Relationships Australia.
“Prior to partnering with CommBank on this podcast, I had literally no idea how to write a budget, set financial goals, invest or even where my super was. But after talking to experts on these topics, I feel much more educated and excited for other millennials to follow my journey in this space getting well versed in the world of finance too.” Matty J said.
SCA head of commercial – podcasts and partnerships, Kim Norman, spoke of the company’s excitement in working with Matty J and educating a newer audience in the world of finance.
“We are delighted to work with Matty J on The Penny Drops, he can speak to the large millennial audience on their level and explain the often-complex topic of finance. The Penny Drops is a clever and premium podcast that talks about the real financial issues that most Australians are faced with.” Norman said.
The Penny Drops launches 14 March on LiSTNR, and new episodes will be released weekly from 15 March.