Troy Townsend: "The potential of in-store retail media is huge and yet still relatively underutilised by retailers and brand advertisers"
This partnership will enable brand advertisers to connect with off-site audiences across Facebook and Instagram at scale
Gavin Cachia: "The addition of Zitcha reflects our commitment to provide a comprehensive, data-driven retail media platform for partners."
Troy Townsend: "Personalisation is not just a fleeting trend; it's a strategic imperative for success"
“Pinterest advertising is a cost effective way to increase brand awareness and engagement."
Zitcha has been appointed by Peavey Mart
"We look forward to building a strong relationship with them to further innovate their retail media strategy"
• Zitcha aims to empower retailers to become publishers by monetising their entire owned and external media ecosystem
