Publicis Media today announced the appointment of former Nick Keenan as Starcom Australia CEO.
Keenan will commence on March 16 and has worked both client and agency side, most recently having spent two years as CEO of Red Rooster. He was also previously commercial director of CrownBet, and following that became CEO of the gaming company’s online lotto betting service, CrownLotto.
Starcom Australia’s key clients include P&G, Lion, Visa, Subaru, Snooze and Metcash.
On the announcement, Publicis Media ANZ CEO, Toby Barbour said: “Nick’s passion for talent and the customer, his experience in new business development, brand marketing, business strategy and execution to drive growth, will be invaluable to the future Starcom journey. We’re very fortunate to have someone of Nick’s calibre and diverse background leading the agency.”
Michael Rebelo, CEO of Publicis Groupe ANZ added: “Nick is a proven leader with a strong track record of working in dynamic and fast-changing business environments. His adaptive and collaborative nature is a perfect fit for the culture of Publicis Groupe. I know the blend of his experience will be a great asset to the clients of Starcom.”
Keenan said: “I’m delighted to be joining the very talented Starcom team and Publicis Groupe. Working with a team with a future focus, an innovation-led culture and so many wonderful clients makes it the dream job. I look forward to unlocking the many exciting opportunities to grow our clients’ businesses, leading Starcom and a unified group product to create outstanding work.”
Keenan takes over from Barbour, who has been acting in the role since his move to become CEO of Publicis Media ANZ.