A total of 15,644,000 Australians aged 14+ (75.1%) read magazines in print or online either via the web or an app. That is down 0.6 per cent, or 92,000, from a year ago according to the results released today from the Roy Morgan Australian Readership report for the 12 months to December 2019.
Readership of print magazines was almost 13.1 million Australians aged 14+ (62.8 per cent), down 3.8% from a year ago. These are the latest findings from the Roy Morgan Single Source survey of 50,422 Australians aged 14+ in the 12 months to December 2019.
Better Homes & Gardens and Women’s Weekly are again most widely read paid magazines.
Better Homes & Gardens is Australia’s most widely read paid magazine with print readership up 8.4 per cent to 1,698,000 ahead of the Women’s Weekly with a print readership of 1,398,000.
In addition, National Geographic has retained an impressive print readership of 1,250,000 while Australian Geographic was up 3.9 per cent to 644,000. The newly launched New Idea Royals has debuted as Australia’s seventh most widely read paid magazine with a sizeable print readership of 603,000.
Super Food Ideas had the largest readership increase of the top magazines, up 34.8 per cent to 589,000.