Ever since Rupert Murdoch started investing overseas in the 1960s there has been a steady flow of News Corp Australian-based executives to posts overseas. These days the trend is very much for talented staff to be assigned to roles in different part of the News Corp US family.
Just last year Susan Panuccio became News Corp’s chief financial officer in March 2017. She previously served as chief financial officer of News Corp Australia, beginning in September 2013, where she sat on the boards of News Limited, REA, Foxtel, Fox Sports Australia, Sky News and AAP.
Before joining News Corp Australia, Panuccio worked 11 years with the News UK business in various roles including chief financial officer, director of strategic program management and director of corporate planning.
More recently The Australian lost its media editor Darren Davidson to New York where he has taken up the position of editor-in-chief at Storyful.
Just this week William Lewis, chief executive officer, Dow Jones, and publisher, The Wall Street Journal, has revealed a new Australian poaching.
REA group manager corporate affairs & communications, Natalie Cerny (pictured), has been appointed chief communications officer for Dow Jones. Cerny will be based in New York and will oversee the global communications team, including internal communications and public relations.
She will start in her new position on January 14, 2019. As a result, her last day at REA Group will be Friday December 21, 2018.
Cerny has been with REA for four years, prior to that she was looking after PR, media and communications for the Australian Grand Prix Corporation out of Melbourne for four years.