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The brand has appointed chef and TV personality Andy Allen as an LG brand ambassador.
The partnership will see the venue integrate Afterpay and Square payment technology across ticketing and in-venue transactions.
Are Media, L’Oréal Paris and WPP Media have launched an integrated campaign across ELLE Australia’s ecosystem.
Through Komo, Rugby Australia teams will be able to launch branded fan hubs, live in-stadium activations, and much more.
The move will nearly double IMAX’s footprint with HOYTS, expanding from four locations today to 14 in the coming years.
The integration allows WPP clients to factor in real-world variables such as weather, traffic and movement patterns when planning campaigns.
The retailer has committed to investing at least $1 million over five years in the AFL Umpires High Performance Pathway.
Through the integration, advertisers using Yahoo DSP can access The Guardian’s inventory via a unified platform.
The two-day summit will take place in Melbourne this week.
