HT&E chairman Hamish McLennan said: “Belinda has a unique set of skills for the Australian market given her successful career as one of the top global executives at Publicis Media, the third largest media communications group in the world. She has both built and run global media businesses that are important and valuable attributes to HT&E, and we look forward to working alongside her.”
HT&E is now largely a radio operator and the home of Kyle and Jackie O, Jonesy and Amanda and recent UK immigrant Christian O’Connell. The board appointment could indicate HT&E is considering international opportunities or perhaps that Monash University graduate Rowe is considering a return to her homeland.
Rowe’s skills include a strong understanding of international marketing, communication, media and digital having developed a business and digital transformation capability and successful client practice in her global role at ZenithOptimedia.
Rowe recently created a content marketing business across 32 markets within Publicis Media advising on digital capabilities including programmatic, content, mobile, social and the application of data and technology.
Based in the UK for the last nine years, Rowe and was a member of the global management executive team of Publicis Media and ZenithOptimedia, as well as chairing the UK leadership team of CEO’s of all the Publicis Media businesses. Prior to moving to the UK in 2009 Rowe was CEO of ZenithOptimedia for 10 years in Australia.