From auction houses and real estate agencies to websites and word-of-mouth, Location, Location, Location is on a quest to find the perfect property for ordinary Australians who need a helping hand securing their dream home.
Launching Friday, 30 June at 7.30pm on 10 and 10 Play, Mitch Edwards and Mark McKie will travel across the country ticking off must-haves and deal breakers in their search for properties for their house-hunters. The property experts, who are known for winning The Block in 2021, have been buying and flipping properties together for nearly two decades.
Edwards and McKie said: “We are so excited to be hosting Location, Location, Location. It’s such a privilege to meet and help Aussies looking to find their new home in such a dynamic market, where hidden opportunities are just waiting to be found.
“We’ve learnt a lot from our own experiences of searching, buying, renovating and selling properties. We know how to look through the staging to see what a property is really offering, the good and the bad, and seeing the opportunities that others might not see in an ‘ugly duckling’ property that you can transform into a swan!
“We’ve loved watching the UK series, and now we are so thrilled to add our touch to the Aussie series. It’s going to be so much fun sharing our experience and knowledge.”
When the show was announced last year at Channel 10’s Upfronts, Beverley McGarvey, the executive vice president and chief content officer for Paramount ANZ told Mediaweek, that the show “has never been made for free to air.”
“It’s really interesting because there’s always a market for that type of show. The property market is quite challenging at the minute, but people have to live somewhere and have to upsize or downsize or move to the country,” McGarvey said. “That’s something that we really started looking at during COVID When people were taking such an interest in potentially relocating. Also, it is one of those shows that repeats really well, people can come back to it and come back.”
The new series is based on Relocation Relocation Australia – an Australian lifestyle television series that first aired on The LifeStyle Channel in 2011.
Produced by EndemolShine Australia (a Banijay company), the show is an original format from IWC Media (a Banijay company) distributed by Banijay Rights.