Pacific Equity Partners has reportedly made a $1.40 per share bid for the out-of-home media company.
The deal adds outdoor media to Nine’s streaming, broadcast and publishing assets across Australia and New Zealand.
It's the fourth consecutive year QMS has partnered with the initiative.
The platform's growth buffered the broader advertising market softness.
The move comes amid an unfolding transformation at Nine that has already seen the sale of its national radio network.
The company is boosting its strategic teams with four female powered appointments.
'It's a bold visual statement.'
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The kiosk's design features long-life cycle materials and runs on GreenPower energy
• The new partnership will build on TGI’s growth
• The QMS Impulse network is now live across 480 panels at 7-Eleven stores nationally.
• SBS Courtside, 2GB, reality TV villains, People and Picture magazines, Fashion Laureate, Melbourne Press Club, QMS Media + Kristie Dash
The digital representation agency will act as QMS’s primary sales channel partner for automated products
This deal provides QMS with exclusive rights to all in-stadium media activity