All posts tagged "Amazon" page 4 of 9

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  Agencies

  ‘Major video disrupter’ and a ‘huge opportunity’: Media buyers share their thoughts on Amazon’s ad tier, sports streaming and rich first-party data

  Mediaweek caught up with PHD's Hugh Davidson, Katherine Pochroj from EssenceMediacom, Sebastien Kriegel from UM Australia, and Avenue C's Paula Lopes.

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  Agencies

  Magic wins Amazon account for security provider Swann

  Under the partnership, Magic will manage Amazon ads for Swann in Australia, the UK and the US.

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  Agencies

  Amazon awards media account; WPP appointed to APAC and EMEA, OMG run US market

  Amazon reported an annual advertising spend of USD$20.6b in 2022, up from 2021’s USD$16.9b.

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  Television

  Amazon Prime Video launches ad option in Australian market

  Paul Kent: The launch “brings even more competition within the streaming TV landscape.”

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  News

  Ex-Amazon execs launch Deep Media, consultancy specialising in Amazon Ads

  Paul Kent, Andrew Hammond, and Blake Gorman were all involved with the launch of Amazon's ad tech capabilities in Australia.

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  Streaming

  Prime Video launches Fallout by listing Sydney’s own Vault 33

  The Vault is presented by Gavin Rubinstein, the real estate agent best known for his role on Luxe Listings Sydney.

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  News

  Amazon media pitch meetings kick off locally

  According to multiple industry sources, local pitch meetings began across the past week.

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  News

  Amazon spruiks competitive rates for Prime Video advertising tier launch

  Mediaweek understands the e-commerce giant is looking for launch partners

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  Business

  Hundreds impacted as Amazon restructure hits Prime Video and MGM Studios

  “This is a difficult decision to make and one that my leadership team and I do not take lightly."

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  Business

  Roundup: Twitch to cut a third of staff, Alan Jones bids for former Seven boss, Amazon’s $5B ad push

  Skydance backers eye Paramount deal, Schwartz media sells The Politics, FKA Twigs Calvin Klein ad banned, Baby Yoda Movie, Musk’s X the...

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  Features

  “We’ll always be a sports business” How Foxtel is responding to competition from Amazon

  "We've been clear on our anti-siphoning position"

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  Data

  Data Never Sleeps report reveals ChatGPT users send 6944 prompts every 60 seconds

  "Data drives everything we do."

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  Industry Podcasts

  Podcast advertising up 88% as Amazon tops list of Australia’s biggest spenders

  Podcasts remain Australia's fastest-growing mass media

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  Television

  Roundup: Eurovision’s permanent slogan, Queer Eye host quits, Amazon ads on Snap

  Gerry Harvey, Fox News, BBC Studios ANZ, Russell Brand, Studio 10 axing, Q+A, Matt LeBlanc