Meta's AI tool, Peter van Onselen, streaming wars, I'm a Celeb, Tarantino scraps film, Fall Out, MasterChef.
Resist the AI conferences: "By all means, buy a ticket ... but don’t expect wisdom for yourself or your staff."
Holding companies are spending hundreds of millions on AI. How can Indies keep up, asks Helen Johnson.
This expansion marks a new chapter in the agency's 27-year history.
Starcom's COO argues that the rise of AI should prompt a greater emphasis on curiosity.
Catherine Princess of Wales, Mary Trump, ABC, Alone Australia, NRL blocks Triple M from filming interviews
The research revealed businesses are willing to pay an 8% premium for candidates with data and digital skills.
Liam McCarten: "Having the right context can deliver a sizable boost in performance for advertising."
The effort is worth it. "According to IBM, a data breach in 2023 was worth an average of AUD$6.77 million – a...
After famously rebranding to Meta, the tech giant has shifted its priorities to AI in line with overarching technology discourse.
"We are in a New Era of AI in literally all aspects of marketing communications."
Nick Clegg: "We want to be able to do this with content created with other companies, tools too."
"Right now, third parties are capitalising on your investment in marketing expertise"
"Every tech platform seems to be shoehorning in some form of AI feature"
