Nine Network stars have taken over the east coast Sunday editions of the News Corp tabloids Sunday Mail, Sunday Telegraph and Sunday Herald Sun.
Eddie McGuire joins the Sunday Herald Sun this weekend as guest sports editor. Karl Stefanovic looks after the Sunday Mail while Lisa Wilkinson is the guest editor of The Sunday Telegraph.
Other Nine Network stars taking over various sections which appeared in various markets are Richard Wilkins on his celebrity crushes, Sonia Kruger edits Insider (and gives Ben Fordham a makeover), Sylvia Jeffreys guest-edits body + soul, Today’s Tim Gilbert writes for the sports pages, David Campbell guest-edits Stellar (the 101st edition), Ross Greenwood provides finance tips, Scott Cam lists five worst renovation mistakes, and, phew, Steve Jacobs guest-edits the travel section Escape.
Eddie McGuire this week found himself back at the Melbourne newspaper where he first worked as a young teenager. Also inside Victoria’s biggest-selling newspaper was Nine Melbourne newsreader Peter Hitchener, who wrote exclusively on his love for the city.
While Nine had its stars integrated throughout the paper, the second right-hand ad page in The Sunday Telegraph was taken by Seven promoting its new series Little Big Shots.
Photo [Top]: Peter Hitchener, Sunday Herald Sun editor Nick Papps and Eddie McGuire