JOLT names Alicia Proebstl as Melbourne group sales manager

Alicia Proebstl jolt

Proebstl will report to JOLT’s Victorian sales director, Tim Debenham.

Digital-out-of-home and electric vehicle charging network, JOLT, has announced the appointment of Alicia Proebstl as group sales manager in Melbourne.

Proebstl’s appointment is effective immediately, and her role will see her responsible for managing end-to-end media sales across JOLT’s Melbourne client base, while also growing market share and revenue. 

She will report to JOLT’s Victorian sales director, Tim Debenham.

Proebstl has more than 10 years’ media sales experience, most recently working as national media sales executive for retail property group Vicinity Centres. She has also worked in sales manager roles at Urban List, SCA, and Bauer Media.

Debenham said Proebstl’s appointment was “really exciting,” and that “it will allow us to double down on the momentum we’ve built over the past couple of years.”

“Alicia brings a wealth of skill, passion, and experience to our growing Melbourne sales team. Her appointment will really help lay the foundation for future growth and business expansion across the Victorian market,” Debenham said.

Commenting on her appointment, Proebstl said it was “a great time” to be joining the JOLT team, “as it experiences this trajectory of hyper-growth, both nationally and worldwide.”

“JOLT’s unique, authentic, and sustainable proposition is a story with a vision – it’s one with purpose and one that I’m passionate about,” she said.

“Getting in at the ground floor, working with and building a team of enthusiastic, clever and driven individuals in an environment that is more than just media is really exciting.”

JOLT’s multi-channel offering has continued to attract brands from both Australia and overseas, including Audi, Telstra, Woolworths, Amazon, Nine Network, Government, Macquarie Bank, Mercedes, Commonwealth Bank, Binge, Polestar, Myer, Stan, Origin, NAB, GWM, Cool Ridge, Classic Laddie, Queensland Tourism, Live Nation, Snooze, Suncorp, ALDI, Allianz, BMW, Landrover, Mazda, Bunnings, Officeworks, Deakin University, Hostplus, RACQ, NRMA, and Felix.

See Also: Jolt targets EV range anxiety in campaign with Polestar

To Top