InStyle extends partnership with Macquarie Centre for VIP shopping night

• The event gives shoppers access to exclusive in-store discounts

InStyle Australia’s Premium VIP shopping night, InStyle Shops, will return to Sydney’s Macquarie Centre this year. The event will be held on September 27.

First launched in 2017 and held twice a year, InStyle Shops is a partnership between Pacific Magazines’ InStyle and Macquarie Centre.

The event gives shoppers access to exclusive in-store discounts as well as one-on-one styling advice from the InStyle team who are on hand to guide shopping purchases. Initially conceived to showcase Macquarie Centre’s Fashion Galleria, the event has now expanded and for its fourth outing moves to a Thursday night to coincide with late night shopping.

Brands participating in the event include Mimco, Nine West, Oroton, Osker, SEED, Sheike, Thomas Sabo, Trenery, Zimmermann, Alice McCall, Calvin Klein, Mecca Maxima, Lovisa, Jurlique, Betts, Bonds, Bras N Things, Levis, Lorna Jane, Midas Shoes, Wittner Shoes, Wanted Shoes, Seafolly, Oxford, Windsor Smith and more.

Shoppers can activate discounts with an InStyle Shops wristband and the first 500 guests will receive an InStyle giftbag.

InStyle editor-in-chief Emily Taylor said: “We’re thrilled to continue our partnership with Macquarie Centre for the fourth InStyle Shops event. There’s no better way to bring the InStyle brand to life than in a high-end retail environment such as Macquarie Centre.”

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