Clemenger BBDO wins Stan creative account

The Nine-owned streamer appoints the Omnicom agency as creative partner following a competitive pitch.

Clemenger BBDO has been appointed as creative agency for Stan, the Nine Entertainment-owned streaming service, following a competitive pitch process.

The appointment was announced on 2 July 2026. Stan offers movies, TV series and original productions, alongside live and on-demand sport through Stan Sport.

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Clemenger BBDO Co-CEO Sheryl Marjoram said: “Sometimes pitch processes tell you everything you need to know about the brand, business and people, right in the first meeting. This was one of those pitches, and we’re incredibly proud to have won. We gelled with the team, their ambition for Stan and their commitment to creativity instantly.”

Sheryl Marjoram

Sheryl Marjoram

Stan Marketing Director Michelle Chandran said: “We’re thrilled to appoint Clemenger BBDO following a closely contested pitch. From the outset, their creative ambition matched our own – to push boundaries and prioritise high-impact storytelling that resonates with our audiences. Throughout the process, they demonstrated an instinctive understanding of our brand and our desire to tap into the cultural zeitgeist. We’re looking forward to partnering together to deliver premium, impactful work that keeps Stan at the forefront of Australian entertainment.”

Michelle Chandran

Michelle Chandran

Clemenger BBDO has delivered campaigns for brands including John West, the Australian Red Cross, Mazda Australia, Michael Hill and 7-Eleven. It is part of Omnicom and the BBDO Worldwide network.

Stan is owned by Nine Entertainment.

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