Blooms The Chemist appoints SOCIETY as their national PR agency


“It is clear that Blooms The Chemist aims to spark authentic connections with Aussies”

Creative communications agency, SOCIETY, has added Blooms The Chemist to its client list.

Founder and CEO of SOCIETY, Dena Vassallo, says they are thrilled with the inclusion of such a well-known Australian brand underpinning continued business growth; “We are so excited to introduce Blooms The Chemist to our SOCIETY. We’re excited to start working with the team on a year-round calendar of moments for Blooms The Chemist to connect with their local communities. ”

“Built for not only business impact, we put people at the heart of everything we do, so it’s wonderful to have work that brings these together. It is clear that Blooms The Chemist aims to spark authentic connections with Aussies,” says Dena Vassallo.

“Blooms The Chemist is pleased to be partnering with SOCIETY as our national PR agency. We are passionate about providing the best care and customer service through genuine relationships and connections and believe our partnership with SOCIETY will assist in our goal of supporting Australian communities,” says Blooms The Chemist CMO Yvette Costi.

Dena Vassallo continued; “We look forward to bringing our expertise and creativity, to help spark these connections for all our new clients and work together to positively impact society.”

In April, SOCIETY announced it had added hair product distributor Haircare Group to its client roster.

SOCIETY will lead always-on public relations activity for some of Haircare Group’s brands including evo, Color Wow, Philip Kingsley and Glister, as well as new launches to market

Dena Vassallo said: “We are thrilled to welcome Haircare Group to our SOCIETY.”
“We are looking forward to bringing our experience and creativity to producing a packed year-round PR calendar for some of the industry’s most well-known names under Haircare Group, as well as sparking brand connections for exciting fresh names to launch into the Australian market.”

Read more: SOCIETY adds Haircare Group to its growing client roster

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