ACM expands metro footprint with Northern Beaches Review

Kate Cox

• Executive Chairman Antony Catalano comments

ACM has confirmed a new local glossy magazine in the Northern Beaches region titled Northern Beaches Review that will be released on October 7.

Executive Chairman Antony Catalano, said: “It’s fantastic to be launching this publication in what is such an important part of the Sydney market and adds another quality title to the ACM stable.”

ACM has appointed northern beaches local Kate Cox to lead the new magazine. “Kate brings with her a wealth of journalism experience having been editor of publications such as The Sun-Herald and Sunday Life, but importantly knows how to find the local stories that people want to read through her time as a breaking news reporter covering everything from crime to entertainment to property,” Catalano said.

Kate Cox said: “This is a dream opportunity to help launch a product in the area that is so close to my heart. The ACM team is investing not only in me but in the entire community and I can’t wait to launch this beautiful, relevant, exciting news and lifestyle magazine. It’s so refreshing to see a company committed to local news and, crucially, helping to support local journalism.

“With ‘Love Where You Live’ as our mantra, we are aiming to do things differently to a traditional local newspaper. We’ve taken the learnings from our success of The Weekly Review in Melbourne to combine local news, people and events with lifestyle content and of course the best in local real estate.”

The Northern Beaches Review will have access to the resources of ACM’s 170 titles across the country as well as access to its sales team and a national-wide team of over 600 journalists. The new publication will link to ACM’s 135 websites, which combined with print captures an audience of more than 7.7m viewers per month. It will also enable the publication to access the 1.5m monthly audience created by ACM’s partnership with realestateview.com.au.

ACM and realesateview.com.au chief marketing officer Paul Tyrrell confirmed that “the realesateview.com.au brand will lend itself to both the northern beaches masthead and the property section of the new magazine.

“We feel the time is right to push into the Sydney market with our bundled offer of print, the Today Acquire digital marketing tool and listings on realestateview.com.au. We’ve proven through our regional pilots that by combining these assets we are able to reach buyers at all stages along their path to purchase,” Tyrrell said.

65,000 copies of the Northern Beaches Review will be letterbox-dropped weekly across the Northern Beaches LGA.

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