Ticketek taps Melvin Koh to accelerate Asia expansion

Based in Singapore, Koh will lead Ticketek’s operations, strategic partnerships and platform growth across Asia.

Ticketek Entertainment Group (TEG) has appointed Melvin Koh as General Manager, Ticketing Asia, as the company accelerates its presence across the region.

Based in Singapore, Koh will lead Ticketek’s operations, strategic partnerships and platform growth across Asia.

This news arrives after the recent CEO transition; Brad Banducci is leaving the Group CEO role, with Cameron Hoy (effective today) taking over as the business faces pressure from major international ticketing rivals.

He brings more than 18 years of experience spanning sports, entertainment, venue management, commercial strategy and ticketing — most recently serving in a senior leadership role at the Singapore Sports Hub, where he established the Ticketing and Access Management function and shaped its strategy and operating model.

Koh on the role

“The live entertainment market in this region is growing rapidly, and venues, promoters and rights holders are increasingly looking for a technology and data platform that can keep pace with that growth,” Koh said.

“I look forward to working with our partners and the broader TEG team to deliver measurable impact across every touchpoint of the live experience.”

TEG on the appointment

TEG’s newly named CEO, Hoy, said the appointment reflected the company’s long-standing commitment to the region.

“Melvin brings deep experience across both venue and promoter operations, precisely the perspective needed to represent the full breadth of Ticketek’s ticketing, digital marketing and data capabilities to our partners across the region,” Hoy said.

“We are delighted to welcome him to the team and look forward to the exciting new chapter ahead.”

Top image: Melvin Koh

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